The Human-AI Partnership: How to Turn AI from a Threat into a Co-Creator

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The Unfair Advantage

YOUKNOW Technologies

15 episodes

5 days ago

The Unfair Advantage podcast, hosted by Kelvin Jonck and Don Packett, is your behind-the-scenes guide to building growth that actually sticks. From product-led growth (PLG) strategies to real-world insights, each episode serves up honest conversations, expert interviews, and actionable advice for marketers, product teams, and digital leaders. Whether you're in fintech, SaaS, QSR, or beyond, this is where smart strategy meets serious edge. Because in business, a little edge goes a long way. Tune in and let’s grow!

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All content for The Unfair Advantage is the property of YOUKNOW Technologies and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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The Human-AI Partnership: How to Turn AI from a Threat into a Co-Creator

The Unfair Advantage

16 minutes 30 seconds

2 months ago

The Human-AI Partnership: How to Turn AI from a Threat into a Co-Creator

Welcome to Episode 6 of The Unfair Advantage. In this episode, hosts Don Packett and Kelvin Jonck are chatting to Kate Syuma, the founder of Growthmates and former Head of Growth Product Design at Miro. Kate shares her amazing career journey, from a seed-stage startup in Russia to leading a massive team in Amsterdam, offering a unique look into Miro's hyper-growth story.
The conversation goes beyond her personal story to explore the future of product design and user experience. Kate gives a fresh perspective on why AI should be seen as a co-creator, not a competitor, and reveals the common mistakes companies make with onboarding and activation. Find out how to transform your approach to product development by focusing on meaningful experiences and core product ownership.
What You'll Learn:

The mindset needed to thrive during hyper-growth.
Why viewing AI as a partner can redefine product and user experience.
The mistake of relying on "small fixes" to solve big onboarding problems.
Why growth teams need ownership over the core product experience.

#UnfairAdvantagePodcast #Growthmates #Miro #ProductDesign #AI #UX #Onboarding #Activation #GrowthStrategy #SaaS

Kate's Post on AI as a partner:

https://www.linkedin.com/posts/ekaterina-syuma_5-principles-to-make-ai-feel-like-a-partner-ugcPost-7338199501653897217-9owD/