In this guest-hosted episode of The Ultimate Dance Business Podcast, Helen Buelow—owner of Dancer’s Edge in Alberta, Canada—dives deep into one of the most powerful tools for building loyalty and community in your studio: the parent & tot class.
Helen shares why these early-entry classes are far more than just cute bonding moments. They’re a critical first impression for families, a foundation for student retention, and a brilliant way to grow your studio from the ground up.
Whether you already run baby and toddler dance classes or you're wondering how to get started, Helen offers practical tips, scheduling advice, and even a sample lesson plan to help you make these classes a hit.
Perfect for studio owners, dance educators, and anyone passionate about early childhood dance education.
🎧 Available now on Spotify, Apple Podcasts, YouTube, and wherever you get your podcasts.
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Sparks membership - https://dancebusinesslab.com/memberships/sparks
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This episode is sponsored by Dance Studio Marketing.
You can find out more about Dance Studio Marketing and how you can work with Sally to supercharge your dance business at https://dancebusinesssolutions.com/social-media-for-dance-businesses/
This podcast is produced by Creative Content Studio
