Join cohosts Lindsay Waugh and Sean Patrick as they explore the broad spectrum of modern marketing, and in their own unique way, make it not only informative but pretty damn funny.
From campaigns that forever changed the world to brands doing desperate things to get attention, this podcast digs deep into all aspects of modern marketing: how it influences, impacts and inspires our current culture.
You’ll never see marketing the same again. Promise.
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Join cohosts Lindsay Waugh and Sean Patrick as they explore the broad spectrum of modern marketing, and in their own unique way, make it not only informative but pretty damn funny.
From campaigns that forever changed the world to brands doing desperate things to get attention, this podcast digs deep into all aspects of modern marketing: how it influences, impacts and inspires our current culture.
You’ll never see marketing the same again. Promise.
Buckle up, Marketeers! In this episode, Sean Patrick and Lindsay Waugh go full delulu—but don’t worry, it’s all in the name of marketing insight. They’re diving into the Gen Z mindset and their go-to coping mechanism: “delulu” (a.k.a. delusional optimism). Inspired by a VML article, they unpack how this generation is flipping reality on its head—not to escape, but to thrive.
Lindsay brings the fire with insights from a TED Talk on “delulu culture,” while Sean keeps it real with a parent’s POV on how his Gen Z kids are navigating the chaos. Together, they explore how escapism has gone from disconnecting to reconnecting—with creativity, social media, and sheer optimism shaping a new reality.
This is a fun, eye-opening ride into generational resilience and the power of a good reframe. Are Sean and Lindsay a little delulu too? Probably. And that might be a good thing. Happy listening!
The Two Marketeers Podcast
Join cohosts Lindsay Waugh and Sean Patrick as they explore the broad spectrum of modern marketing, and in their own unique way, make it not only informative but pretty damn funny.
From campaigns that forever changed the world to brands doing desperate things to get attention, this podcast digs deep into all aspects of modern marketing: how it influences, impacts and inspires our current culture.
You’ll never see marketing the same again. Promise.