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The Two Marketeers Podcast
twomarketeers
100 episodes
2 months ago
Join cohosts Lindsay Waugh and Sean Patrick as they explore the broad spectrum of modern marketing, and in their own unique way, make it not only informative but pretty damn funny. From campaigns that forever changed the world to brands doing desperate things to get attention, this podcast digs deep into all aspects of modern marketing: how it influences, impacts and inspires our current culture. You’ll never see marketing the same again. Promise.
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Marketing
Comedy,
Business,
Society & Culture
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All content for The Two Marketeers Podcast is the property of twomarketeers and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join cohosts Lindsay Waugh and Sean Patrick as they explore the broad spectrum of modern marketing, and in their own unique way, make it not only informative but pretty damn funny. From campaigns that forever changed the world to brands doing desperate things to get attention, this podcast digs deep into all aspects of modern marketing: how it influences, impacts and inspires our current culture. You’ll never see marketing the same again. Promise.
Show more...
Marketing
Comedy,
Business,
Society & Culture
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BFF Tone of Voice
The Two Marketeers Podcast
22 minutes 37 seconds
6 months ago
BFF Tone of Voice
In this episode of The Two Marketeers podcast, Lindsay and Sean come for the brands that all sound like they share the same group chat. You know the ones: cheeky, chummy, and desperate to be your bestie — whether they’re slinging soap or selling mortgages. Inspired by a spicy viral post from strategist Joe Burns, they’re unpacking the epidemic of copy-paste quirkiness that’s taken over brand comms. When every brand tries to be “fun,” is anyone actually saying anything? Why are billion-dollar companies talking like your meme-loving roommate — and more importantly, is it working? Listen up as The Two Marketeers break down how this bland brand voice trend took over, what’s driving it, and how to stop your brand from sounding like everyone else at the party. Expect hot takes, agency confessions, and no holding back as they call out the difference between authentic and just… algorithm-friendly. Grab your AirPods. This one gets juicy. For reference:Joe Burns > Linkedin: Your Cool Friend™ https://www.linkedin.com/feed/update/urn:li:activity:7297588935617138689/ Sonder & Tell > Bestie, can we chat xoxo https://sonderandtell.substack.com/p/bestie-can-we-chat-xoxo?utm_medium=web  
The Two Marketeers Podcast
Join cohosts Lindsay Waugh and Sean Patrick as they explore the broad spectrum of modern marketing, and in their own unique way, make it not only informative but pretty damn funny. From campaigns that forever changed the world to brands doing desperate things to get attention, this podcast digs deep into all aspects of modern marketing: how it influences, impacts and inspires our current culture. You’ll never see marketing the same again. Promise.