What is The Conservation Alliance? How is it funded?
The Conservation Alliance was established 34 years ago with the goal of uniting businesses and outdoor communities to support and advocate for the protection of North America's wild places. Founded by industry leaders from renowned outdoor companies like Patagonia, REI, North Face, and Kelty, the organization aimed to increase industry support for conservation by fostering cooperation among competing businesses. Over the years, the Alliance has grown to include 270 member companies from various industries that share the values of protecting wild places.
Can you share some of the conservation work that The Conservation Alliance has done over the years?
In its 34-year history, the Conservation Alliance has achieved significant accomplishments with the support of its members. They have collectively contributed over $30 million to grassroots conservation groups, resulting in the protection of more than 82 million acres of wildlands and 3500 miles of rivers. The Alliance has also played a role in removing 37 dams, with plans for one more this year, and designating five marine reserves, as well as acquiring 21 climbing areas.
Why is it important to protect wild places and outdoor spaces?
There are multiple personal, ecological, and societal reasons for protecting wild places. Personally for Nicole, these spaces are crucial for spiritual, mental, and emotional well-being, offering solitude, challenge, and character-building experiences.
Ecologically, wild places contribute to biodiversity and climate resiliency by storing carbon and providing natural buffers against greenhouse gas emissions. Protecting large-scale landscapes can reduce greenhouse gas emissions by 30%. Preserving these areas is essential for a healthier future and addressing climate change and biodiversity loss. Additionally, wild places offer economic value through outdoor recreation, stimulating local economies and generating billions in revenue. Ensuring equity and access to these places is important, allowing everyone to enjoy the benefits they offer. As the population grows and more people reside in urban centers, the need to protect and expand these areas becomes even more critical.
Outfitters or businesses, please consider joining as a member along with TripOutside. https://conservationalliance.com/join/
Support and donate to TCA https://secure.givelively.org/donate/the-conservation-alliance/the-conservation-alliance
Visit their website to learn more https://conservationalliance.com
Follow their IG for a social feed that will inspire you https://www.instagram.com/conservationalliance/