The 40% Problem: Why I Ditched Insurance Billing for Direct Pay

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The Treatment Plan with David Usher, M.D.

ReforMedia

9 episodes

4 days ago

The Treatment Plan is a podcast that discusses how healthcare really works, from patient care and weight loss to the systems and incentives behind it all. Each episode unpacks what's working in our healthcare system, what's not, and how healthcare could be better.

Medicine

Health & Fitness

RSS

All content for The Treatment Plan with David Usher, M.D. is the property of ReforMedia and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Medicine

Health & Fitness

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The 40% Problem: Why I Ditched Insurance Billing for Direct Pay

The Treatment Plan with David Usher, M.D.

55 minutes 31 seconds

2 months ago

The 40% Problem: Why I Ditched Insurance Billing for Direct Pay

In this episode, Jack and Dave discuss the launch and very early days of Dave's direct pay practice.

TOPICS

Opening/intro

The Medical Economics magazine moment

Business planning phase

The E-Myth discussion

Non-compete agreement navigation

Location selection and setup

Early marketing efforts

First year challenges/successes

Lessons learned/closing thoughts

He shares the pivotal moment when a Medical Economics Journal article about direct pay healthcare sparked his transformation, walking through the essential business planning phase that preceded launching his independent practice.

From writing business plans and securing loans to navigating non-compete agreements and choosing the perfect strip mall location, Dave reveals the practical steps and strategic decisions that turned his vision into reality.

Learn how he leveraged existing relationships, embraced the E-Myth principles, and built a sustainable direct primary care model that prioritized both patient care and business viability.

Episode #04.

LINKS

⁠⁠⁠Follow Dave on LinkedIn⁠⁠⁠

⁠⁠The Treatment Plan on YouTube⁠⁠

⁠⁠The Treatment Plan on Apple Podcasts⁠⁠

⁠⁠ReforMedicine Direct Pay Primary Care