Logistics for Trade: Why Paps is Building End-to-End Infrastructure

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The Trajectory Africa

Tayo Akinyemi

45 episodes

4 months ago

The Trajectory Africa is a “pop-up” podcast exploring the trajectory, or pathway, of venture capital and startup formation in Africa. With the unique African landscape—market characteristics, business environment, goals, and culture—as a starting point, The Trajectory Africa aims to identify a destination for African tech, as well as the sign posts that signal direction of travel. It’s modeled on the concept of a mixtape, in which each episode, or “track” will feature a conversation with a “guest artist”, and a playlist for inspiration.

All content for The Trajectory Africa is the property of Tayo Akinyemi and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Investing

Business,

Entrepreneurship

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Logistics for Trade: Why Paps is Building End-to-End Infrastructure

The Trajectory Africa

1 hour 2 minutes

5 months ago

Logistics for Trade: Why Paps is Building End-to-End Infrastructure

This episode of The Trajectory Africa features Bamba Lo, CEO and Co-founder of Paps, a technology-enabled logistics company operating across Francophone Africa. He explains how Paps delivers across the value chain— from freight and customs clearance to warehousing and last-mile delivery, while owning less than 1% of the vehicles in its network. Bamba also shares how Paps is building Africa’s critical logistics infrastructure domestically, in service of a broader mission to drive regional and international trade.

[00:00] - Introduction and Paps’ accidental origin story
[05:40] - Paps’ value proposition and the role of technology
[07:14] - An asset-light approach to logistics infrastructure
[14:44] - Paps’ customers and products
[27:30] - Building a virtual regional market in francophone Africa
[33:00] - Logistics value chain breakdown and a model for collaborative infrastructure
[42:55] - Paps’ business model and growth
[58:46] - The future of logistics and a first principle for building in logistics

Recommendations:

Chasing Outliers: Why Context Matters for Early Stage Investing in Africa. A report I co-authored on VC investing in Africa.

Connect on social media:

Bamba Lo on LinkedIn and @Khadim_L on X
Paps on LinkedIn and @Paps_app on X
The Trajectory Africa on LinkedIn and @trajectoryafrica.bsky.social on Bluesky
Tayo Akinyemi on LinkedIn, X, and @TayoAkinyemi.bsky.social on Bluesky