In this engaging episode, host Tori Barker sits down with marketing expert Aaron Shapiro to explore the exciting world of AI and its impact on the marketing industry. The conversation delves into various topics, shedding light on the intersection of marketing and AI, the evolving landscape of marketing and technology, and the rise of AI as a transformative force in the industry.Listeners are treated to insights on how AI is empowering marketers, serving as a creative tool to enhance content creation and streamline production processes. The discussion highlights the potential of AI in generating data-driven creativity, revolutionizing the way marketers test, optimize, and measure their campaigns.The conversation also emphasizes the importance of embracing an omnichannel marketing landscape, where digital and traditional marketing methods seamlessly blend together. Listeners gain valuable advice on leveraging the power of AI to bridge the gap between different marketing agencies, facilitating higher-quality content production and enhancing overall marketing strategies.Listen in as we navigate the ever-changing marketing landscape, uncover the potential of AI, and inspire listeners to embrace innovation while staying true to the fundamentals of successful marketing.******Thank You to our Sponsor: PodTaskPodTask helps podcasters connect, record, and grow their shows through systemization, task management, and AI-based marketing tools. Create a free account today and start growing your podcast by visiting: http://www.creativevisionariespodcast.com/podtask******Key Takeaways:00:00 Interview with Aaron Shapiro01:43 Opening02:08 Embracing Change: Navigating the Intersection of Marketing and AI04:07 The Evolving Landscape: Navigating the Shifts in Marketing and Technology06:30 The Rise of AI: Unveiling the Quiet Revolution in Marketing09:19 The Empowering Potential: AI as a Creative Tool in Marketing12:12 Unleashing Data-Driven Creativity: Bridging the Gap in Marketing with AI15:51 Beyond Digital: Embracing an Omnichannel Marketing Landscape19:29 The Power of the Basics: Building a Strong Foundation for Business Growth21:03 Closing******Thank You to our Sponsor: RemarkrRemarkr is a podcast branding, production, and marketing service. You record your episode, and they take care of the rest! Get a 1:1 demo to determine if it’s a good fit for your show by visiting: http://www.creativevisionariespodcast.com/remarkr******#CreativeMarketing #CreativeMarketingSacramento #CreativeVisionariesPodcast✅ If you have any questions, leave a comment on any of our videos or email us at tori@creativemarketingsacramento.com!This episode is brought to you by the She Leads Podcast Network!Let's get social and stay connected: Visit Creative Visionaries Podcast online Facebook | Instagram | LinkedIn