Episode 140: Jay and Tom break down the (polite) battle for control in the business development process. As a lawyer, you have more power and leverage the more unique and differentiated you are from the competition. This impacts pricing power, the ability to avoid RFPs, and dynamics in the attorney/client relationship as well. Lawyers who have “power” aren’t merely order takers—they steer the ship when it comes to strategy. Listen in to learn what this type of power is, its impact, and how to get more of it.
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Episode 140: Jay and Tom break down the (polite) battle for control in the business development process. As a lawyer, you have more power and leverage the more unique and differentiated you are from the competition. This impacts pricing power, the ability to avoid RFPs, and dynamics in the attorney/client relationship as well. Lawyers who have “power” aren’t merely order takers—they steer the ship when it comes to strategy. Listen in to learn what this type of power is, its impact, and how to get more of it.
Episode 129: Jamie Sternberg on Building a Legal Practice
The Thought Leadership Project
2 years ago
Episode 129: Jamie Sternberg on Building a Legal Practice
Episode 129: In this episode, Jamie Sternberg, trademark attorney at Saunders & Silverstein LLP, joins Jay to discuss her experience building a legal practice. They discuss the various tactics Jamie has used to grow her practice, including networking, getting involved in groups and associations, content creation, and more. Business development and marketing require experimentation and iteration, and Jamie’s experience can help your own approach to building a practice.
The Thought Leadership Project
Episode 140: Jay and Tom break down the (polite) battle for control in the business development process. As a lawyer, you have more power and leverage the more unique and differentiated you are from the competition. This impacts pricing power, the ability to avoid RFPs, and dynamics in the attorney/client relationship as well. Lawyers who have “power” aren’t merely order takers—they steer the ship when it comes to strategy. Listen in to learn what this type of power is, its impact, and how to get more of it.
