Facebook can be a really effective tool for marketing your tarot business but you need to be sure to put your energy in the right place.
One of the issues when dealing with a resource such as Facebook is that they keep changing the rules!
It used to be that setting up a Facebook page and getting 'likes' was a great way to communicate with your audience and get results.
The rules changed fairly recently. Facebook decided to stop publishing and pushing to your content to your fans - even if they have liked your page.
The great news is that there is a better way to engage with your community.....
Facebook Groups
These are not for the faint hearted as they take a lot of work and commitment but the rewards are excellent.
Have a listen to this episode and I'll tell you the difference between pages and groups and where to get started with it all.
Enjoy...