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SwagAbility Studios empowers you to "Thrive Where Life Finds You!" Join SwagNation for encouragement, disability resources, and engaging insights from Mr. & Mrs. Swag, an inter-abled couple, as they explore wellness, tech, and life’s big questions.
MagnaReady Revolutionizes The Way People with Disabilities Dress!
The SwagAbility Show
41 minutes 56 seconds
1 year ago
MagnaReady Revolutionizes The Way People with Disabilities Dress!
Maura Horton shares her journey from personal experiences to founding MagnaReady, an adaptive clothing line inspired by her family life. She explores the hurdles and triumphs faced in developing adaptive clothing, emphasizing the significance of brand building and the role of customer feedback. Maura outlines MagnaReady's target market and its competitive advantage, highlighting the pivotal journey to the first sale and the importance of partnerships in enhancing confidence. The discussion includes a focus on men's clothing, her consulting work with QVC, and efforts in promoting disability representation. The episode concludes with her personal interests and reflections on sustaining her impactful legacy.
The SwagAbility Show
SwagAbility Studios empowers you to "Thrive Where Life Finds You!" Join SwagNation for encouragement, disability resources, and engaging insights from Mr. & Mrs. Swag, an inter-abled couple, as they explore wellness, tech, and life’s big questions.
