In this episode of The Sustainable Fashion Podcast we are discussing traceability and our digital future with Gene Ruda Founder and Chairman EightFold Group. When thinking about a more sustainable fashion industry, how important is traceability and what are the current challenges for fashion businesses?   ….………………………..   Get the ebook "10 Crucial Steps to Getting Started with Sustainable Fashion"   This is an introduction to the world of sustainable fashion. Sustainability can be a minefield and when it comes to the fashion industry the challenges are vast. In this book Bukola Dagiloke takes readers through the 10 crucial steps any fashion business needs to take to get started with sustainable fashion. Looking at topics from traceability to circularity and the importance of transparency in your brand marketing to ensure that you are not greenwashing your sustainability efforts which can be detrimental to your brand. This is a practical and informative book about the importance of sustainable fashion and a guide for fashion businesses that want to get started. Get your copy here: https://bit.ly/Sustainable-Fashion-Ebook