The missing link to unlock growth for B2B companies is Go-to-Market Fit. In each episode, the authors of the Survival to Thrival book series - Tae Hea Nahm and Bob Tinker - discuss with journalist-turned-PR Helen Croydon, the key concepts underpinning their books. If you are an entrepreneur anywhere on the enterprise startup journey, the Survival to Thrival Podcast is for you. In the beginning, it is simply about Survival-- how not to die? With luck and hard work, it becomes about Thrival-- how do we win?
All content for The Survival to Thrival Podcast is the property of survivaltothrival and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The missing link to unlock growth for B2B companies is Go-to-Market Fit. In each episode, the authors of the Survival to Thrival book series - Tae Hea Nahm and Bob Tinker - discuss with journalist-turned-PR Helen Croydon, the key concepts underpinning their books. If you are an entrepreneur anywhere on the enterprise startup journey, the Survival to Thrival Podcast is for you. In the beginning, it is simply about Survival-- how not to die? With luck and hard work, it becomes about Thrival-- how do we win?
Go-To-Market Metrics: What's important and what they tell you
The Survival to Thrival Podcast
13 minutes 58 seconds
5 years ago
Go-To-Market Metrics: What's important and what they tell you
What are the metrics that tell whether a startup has found Go To Market Fit, and how can you use these metrics to run the business and unlock growth.
Co-authors Tae Hea Nahm and Bob Tinker discuss the magic numbers for SaaS businesses that will accurately predict an increase or decrease in recurring revenue and how you can change them.
The Survival to Thrival Podcast
The missing link to unlock growth for B2B companies is Go-to-Market Fit. In each episode, the authors of the Survival to Thrival book series - Tae Hea Nahm and Bob Tinker - discuss with journalist-turned-PR Helen Croydon, the key concepts underpinning their books. If you are an entrepreneur anywhere on the enterprise startup journey, the Survival to Thrival Podcast is for you. In the beginning, it is simply about Survival-- how not to die? With luck and hard work, it becomes about Thrival-- how do we win?
