We're building $200 million skyscrapers with drones and holographic models—then approving changes via fax machine. Construction wastes $1.6 trillion annually because a $10 trillion industry still operates like it's 1995, making it the second least digitized sector on Earth (yes, only agriculture is worse). While 98% of megaprojects hemorrhage 30%+ cost overruns and PropTech VCs throw $140 billion at "solutions," project managers still trust clipboards over clouds—and honestly, can you blame t...
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We're building $200 million skyscrapers with drones and holographic models—then approving changes via fax machine. Construction wastes $1.6 trillion annually because a $10 trillion industry still operates like it's 1995, making it the second least digitized sector on Earth (yes, only agriculture is worse). While 98% of megaprojects hemorrhage 30%+ cost overruns and PropTech VCs throw $140 billion at "solutions," project managers still trust clipboards over clouds—and honestly, can you blame t...
In real estate, we’ve been told to sell the dream — glossy renderings, cinematic amenities, and copy that sounds like a perfume ad. But today’s buyers don’t want fantasies. They want facts. In this episode, we explore why the old model of aspiration-based marketing is quietly collapsing — and how a culture of over-promising and under-delivering is eroding trust before a buyer ever walks in. We talk about the difference between projecting and informing, between seduction and clarity, and why t...
The Suitesflow Podcast
We're building $200 million skyscrapers with drones and holographic models—then approving changes via fax machine. Construction wastes $1.6 trillion annually because a $10 trillion industry still operates like it's 1995, making it the second least digitized sector on Earth (yes, only agriculture is worse). While 98% of megaprojects hemorrhage 30%+ cost overruns and PropTech VCs throw $140 billion at "solutions," project managers still trust clipboards over clouds—and honestly, can you blame t...