EP19: Cash Rules Everything Around Me—The 3 Brand Currency Principles

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The Strategy Behind Branding Yourself

Precious Price

47 episodes

1 day ago

In today's digital age, it is now more important than ever that professionals, entrepreneurs, and creatives alike understand that if you are not actively branding yourself, the internet is already doing it for you. In #TSBBY, we'll chat about all things brand strategy--from creating a DOPE personal brand, to becoming a self-proclaimed content creator, and tactics you can implement to engage your community and cultivate the brand that will set you apart. Let's be clear: THIS ISN'T JUST FOR ENTREPRENEURS & INFLUENCERS. It's for anyone wondering how to tap into their passion and create an imp

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EP19: Cash Rules Everything Around Me—The 3 Brand Currency Principles

The Strategy Behind Branding Yourself

46 minutes 22 seconds

5 years ago

EP19: Cash Rules Everything Around Me—The 3 Brand Currency Principles

This audio was stripped from a webinar on May 4th, 2020, Building Your Brand Currency. Join my email list to find out about upcoming webinars.

Just like you have the ability to spend, save, and invest actual currency, we can complete similar actions with our brand currency.

Here's a quick rundown of the 3 brand currency principles we dove into:

#1 - Invest early and often. Start taking control of your brand as soon as possible, and check in on your brand periodically.
#2 - Save, save, SAVE because what you save becomes wealth. This is in terms of relationships; nurture them to the best of your ability and the ROI you receive on your brand currency doubles.
#3 - Spend more than you earn, meaning give more than take. Your brand, and even further your connection with others, is like a bank account. In order to withdraw anything, first, you must deposit something.

Grab the freebie mentioned in the episode: Brand Audit Worksheet to determine the value of your brand currency.

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