Meet Mike Stramaglio - a leader in the imaging technology channel with 45 years of experience. A technology consultant and business leader, Mike talks to experts about the tech that keeps this fine old world spinnin’ around in The Stramaglio Show. Tune in for technology insights from an industry legend and fascinating conversations with the tech leaders shaping our digital landscape.
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Meet Mike Stramaglio - a leader in the imaging technology channel with 45 years of experience. A technology consultant and business leader, Mike talks to experts about the tech that keeps this fine old world spinnin’ around in The Stramaglio Show. Tune in for technology insights from an industry legend and fascinating conversations with the tech leaders shaping our digital landscape.
In this episode of Next Week's Life, Mike sits down with Rick Lambert, a former professional hockey player, who shares his journey from sports to a thriving sales career. After playing in the NHL and being drafted by the Edmonton Oilers, Lambert transitioned to sales, applying skills like teamwork and resilience to grow a Xerox dealership from $10 million to $30 million. Frustrated with traditional sales training, he founded Sell2Win, focusing on understanding the buyer's perspective.
Lambert discusses his work with in2Communications, highlighting the shift to digital marketing and inbound strategies. He advocates for aligning sales enablement with marketing to create consistent, customer-focused experiences. With a focus on innovation, AI, and data, Lambert emphasizes the importance of adapting strategies while staying true to core values. He also shares his approach to leadership, including daily team huddles and fostering transparency.
Lambert’s success is rooted in continuous learning, strategic partnerships, and his commitment to nurturing talent, training over 50,000 individuals in 26 years. He and Mike share a great conversation, so make sure to tune in, like, and subscribe!
Chapters00:00 Welcome and Holiday Greetings01:20 Rick’s Journey in Hockey04:39 Transitioning to Sales07:40 Founding Sell2Win10:42 The Evolution of Sales and Marketing16:01 Advice for American Dealers in 202521:00 Understanding Diverse Dealer Needs26:02 The Impact of Coaching and Mentorship31:18 Celebrating Success Stories
Guest Links:
https://in2communications.com/
https://selltowin.com/ecademy.php
-----------------------------------------------------------------------------------------------------------------------------------Show LinksLearn more about Stramaglio Consulting: https://stramaglioconsulting.com/Facebook: https://www.facebook.com/NextweekslifepodcastInstagram: https://www.instagram.com/nextweekslifepodcast/LinkedIn: https://www.linkedin.com/company/next-week’s-life-podcast/Youtube: https://www.youtube.com/channel/UCEMWp0DB0L9yrKSQhhNniow
The Stramaglio Show
Meet Mike Stramaglio - a leader in the imaging technology channel with 45 years of experience. A technology consultant and business leader, Mike talks to experts about the tech that keeps this fine old world spinnin’ around in The Stramaglio Show. Tune in for technology insights from an industry legend and fascinating conversations with the tech leaders shaping our digital landscape.