The Personal Brand and PR Masterclass: w/Michelle Garrett

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The Sticky CMO

Tom Basgil

14 episodes

3 days ago

Becoming indispensable as a CMO isn’t easy. That’s where we come in. On “The Sticky CMO” podcast, expert guests join award-winning marketer Tom Basgil to share cutting-edge strategy and help you level up where it matters. From social strategy to funnel optimization, each episode is packed with actionable tips for marketers looking to become irreplaceable in their organizations. Join the new wave of Sticky CMOs. To find out more, visit tombasgil.com

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Marketing

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The Personal Brand and PR Masterclass: w/Michelle Garrett

The Sticky CMO

23 minutes 24 seconds

2 years ago

The Personal Brand and PR Masterclass: w/Michelle Garrett

Personal brands are getting more and more important for CMOs.

While you might have heard that message countless times, you may never have had the reasons broken down like Michelle does here.

PR consultant, writer and speaker Michelle Garrett takes Tom through how CMOs at B2B businesses can maximize their use of comms, and draw on the ever-growing potential of personal brand.

Michelle shares her wisdom on everything you need to know about building lasting and fruitful connections with PR teams, sharing thought-leadership and measuring the efficacy of PR - so you can stay top of mind and expand your company’s reach.