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The State of Innovation
Martin Pattera
42 episodes
3 days ago
Martin talks to innovators from various industries about their personal 'state of innovation'. - What are the key topics that are currently of most concern? - What has changed recently in the way innovation is done? - How will innovation change in the future? Together with his interview partners from companies and the innovation community, we provide insights into what (doesn't) work in practice, inspire for new approaches to innovation, provide decision support and connect innovation experts. Talks are either in English or German, depending on the interviewee.
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Entrepreneurship
Business
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All content for The State of Innovation is the property of Martin Pattera and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Martin talks to innovators from various industries about their personal 'state of innovation'. - What are the key topics that are currently of most concern? - What has changed recently in the way innovation is done? - How will innovation change in the future? Together with his interview partners from companies and the innovation community, we provide insights into what (doesn't) work in practice, inspire for new approaches to innovation, provide decision support and connect innovation experts. Talks are either in English or German, depending on the interviewee.
Show more...
Entrepreneurship
Business
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#40 Product Management Playbook
The State of Innovation
36 minutes 8 seconds
1 month ago
#40 Product Management Playbook

Warum scheitern brillante Produktstrategien in der Umsetzung? In dieser Episode spreche ich mit Andreas Tiefenthaler über strategisches Produktmanagement und wie die Reise von der Vision zur erfolgreichen Execution gelingt.

Andreas bringt über 15 Jahre internationale Produktmanagement-Erfahrung mit - von Amerika bis Russland, von Asien bis Europa. Als Strategic Product Manager bei der Scheuch Management Holding und ehemals bei einem führenden Mobilkranhersteller teilt er seine wertvollen Erkenntnisse aus der Praxis.

In dieser Episode erfahren Sie:

  • Was strategisches Produktmanagement von operativem Produktmanagement unterscheidet
  • Wie Sie die Unternehmensstrategie erfolgreich in Produktinitiativen übersetzen
  • Warum Vertrauen und Stakeholder-Management entscheidend sind
  • Praktische Tipps für den Aufbau von Produktmanagement in verschiedenen Regionen
  • Wie Sie regionale Besonderheiten respektieren und trotzdem global skalieren
  • Die Rolle von Datenmanagement und KI im strategischen Produktmanagement
  • Warum Nachhaltigkeit ein strategisches Handlungsfeld wird

Drei zentrale Takeaways:

  1. Trust schaffen - alle Stakeholder in einem Boot, nicht in zehn Kanus
  2. Zielklarheit und -verständnis auf allen Ebenen sicherstellen
  3. Regionale Gegebenheiten einbinden und als Erfolgsfaktor nutzen

Andreas zeigt auf, wie Sie vom reinen Produktmanager zum Solution Designer werden und warum die persönliche Präsenz vor Ort unersetzlich ist beim Aufbau von Vertrauen und Verständnis.

The State of Innovation
Martin talks to innovators from various industries about their personal 'state of innovation'. - What are the key topics that are currently of most concern? - What has changed recently in the way innovation is done? - How will innovation change in the future? Together with his interview partners from companies and the innovation community, we provide insights into what (doesn't) work in practice, inspire for new approaches to innovation, provide decision support and connect innovation experts. Talks are either in English or German, depending on the interviewee.