Companies need to focus on more understanding their customers - a great way to achieve this understanding is for sales and customer support to be integrated functions. Kyle Norton joined us for this episode of the StartWell Podcast to explain his perspective on the best way to develop revenue operations with systems and a team that is truly committed to holistically helping customers through the product/service they are selling. In his current role as CRO at Owner.com, Kyle leads sales, partnerships, onboarding, success, support, revenue operations and enablement - which has enabled him to develop tightly knit systems for optimizing value the organization and its customers. With 15 years of experience under his belt (and multiple belts at that - he used to own a mixed martial arts academy), Kyle's perspective is informed through experiences running large teams at rapidly scaling companies including League and Shopify. In this conversation, you'll learn about a systems approach to revenue operations plus Kyle's thoughts on work ethic, the Canadian context for entrepreneurship and much more! Watch the full episode as a video here: https://startwell.co/blogs/business/the-fearless-approach-to-scaling-revenue-operations-kyle-norton