Join us on the Startup Storybook podcast for an inspiring conversation with Turner Rey, the innovative mind behind Embrace Strings. As a professional violist and student of Music Performance and Entrepreneurship at Abilene Christian University, Turner identified a common issue among violists: neck pain from traditional chin rests. This led him to develop a customizable chin rest, merging his love for music with his entrepreneurial spirit.
In this episode, Turner delves into the creation of Embrace Strings, the unique challenges he faced in the classical music industry, and the valuable lessons learned while building a business during his college years. We explore how he balances his dual roles as a student and entrepreneur, the mindset that fuels his progress, and actionable insights for anyone looking to transform a personal passion into a successful venture. Tune in to hear Turner’s journey and discover how he’s harmonizing success in both music and business.
Chapters
00:00 Intro
01:00 Turner’s Story
04:40 The Birth of Embrace Strings
07:20 Pitch Competitions and Springboard
10:05 The Iteration Process and Customer Feedback
14:15 Understanding Patents and Protections
23:10 Involvement with the Griggs Center
25:00 VelocityTX
30:00 Can I Ask Myself A Question?
32:30 The Mission of the Startup Storybook Podcast
39:00 Future Plans and Partnerships
42:25 Special Partnership Announcement!
43:15 Wes Reflects on Podcast Experience
46:45 The Most Important Question??
Discover More about Turner and Embrace Strings below:
Embrace Strings: About Embrace Strings
LinkedIn: Turner Rey
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