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My guest today is Alison Murdock - Alison has worked as a marketing leader for many tech startups in the Bay Area, including Firstup and 6sense.
On today's episode, we talk about what is working for startups in the wild year that 2023 has been so far. We dive into go-to-market motion and how it affects marketing, the channels we use, the metrics we track, and the teams we build.
Alison and I meet at a conference in Austin this spring and immediately hit it off. Her consultancy offers startups and growth-stage companies the marketing resources, experience, and talents to make a greater impact on their business.
If you're wondering how to build your marketing team from scratch, this episode is for you!
⭐Follow Alison on her socials:
🌀Company website: https://www.trustedcmo.com/
🌀LinkedIn: https://www.linkedin.com/in/alisonmurdock/
⭐ Don’t forget to follow us:
🌀Instagram: @the_startup_revolution
🌀LinkedIn: www.linkedin.com/company/the-startup-revolution-podcast/
🌀Website: http://the-startup-revolution.com
