In this no-fluff, no BS episode, we cut through the crap, ditch outdated advice, and spill the tea on what actually works when it comes to growing a service-based business on Instagram — even if you’ve only got 2 hours a week, hate dancing, or never touch trending audio
Whether you’re stuck in a content rut, are super confused when it comes to your socials or just want a smarter way to show up, this episode is your Instagram reset button.
In this episode, we cover:
The Instagram “strategies” you can skip entirely in 2025
What types of content waste your time (and what’s actually worth it)
How to make the most of 2 hours a week on the ‘gram
Reels, carousels, static posts — which to use, when, and why
How to use Stories, Posts & Reels strategically — not just randomly
Can you grow without dancing or using trending audio? (Spoiler: YES)
What “growth” really means for small businesses on Instagram
Can educational content alone grow your account?
How to batch and plan content without making it your second job
What you actually need to know about the algorithm in 2025
How to boost engagement without cheesy caption questions
The truth about replying to every comment and DM
Building a community vibe without living online
If we were starting from scratch, here’s what we’d do differently
The most underrated Instagram feature nobody’s talking about
This episode is perfect for: service-based biz owners,, and anyone ready to show up with purpose (not pressure) and do it in an authentic way.
Hope you enjoy!
Kirsten
You can find Sarah here: