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The Stack
McGaw.io
47 episodes
1 week ago

If you want to nail your strategy, build a revenue machine and take your sales to the next level ⁠— it’s time to look at your tech stack. 

Each week host Dan McGaw, CEO and founder of McGaw.io takes us to the bleeding edge of the modern tech stack. He speaks with people who are killing it in product, ops, sales, marketing and beyond to uncover the tech stack that’s making their wildly ambitious revenue goals a reality.

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Marketing
Technology,
Business
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All content for The Stack is the property of McGaw.io and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

If you want to nail your strategy, build a revenue machine and take your sales to the next level ⁠— it’s time to look at your tech stack. 

Each week host Dan McGaw, CEO and founder of McGaw.io takes us to the bleeding edge of the modern tech stack. He speaks with people who are killing it in product, ops, sales, marketing and beyond to uncover the tech stack that’s making their wildly ambitious revenue goals a reality.

Show more...
Marketing
Technology,
Business
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DTC Omnichannel Strategies using Data Centralization and Activation with Maxime Lagresle
The Stack
39 minutes 5 seconds
1 year ago
DTC Omnichannel Strategies using Data Centralization and Activation with Maxime Lagresle
Maxime Lagresle, Head of Data at Veronica Beard, shares insights on converting customers to omnichannel and leveraging tools like Fivetran and BigQuery to create personalized experiences. Explore the power of reverse ETL for data activation in marketing campaigns and how data centralization and activation drive revenue and enhance the DTC customer experience at Veronica Beard.
The Stack

If you want to nail your strategy, build a revenue machine and take your sales to the next level ⁠— it’s time to look at your tech stack. 

Each week host Dan McGaw, CEO and founder of McGaw.io takes us to the bleeding edge of the modern tech stack. He speaks with people who are killing it in product, ops, sales, marketing and beyond to uncover the tech stack that’s making their wildly ambitious revenue goals a reality.