In this inspiring episode of The SPORTi Podcast, host Laura sits down with three key figures from Genesis Football Academy — founder Steve Jackman, head coach Les Smith, and business consultant Alicia Lashley. Together, they explore the academy’s mission to elevate girls’ soccer in the Greater Toronto Area by focusing not just on skill development, but on shaping confident, well-rounded young women.

The conversation dives into Genesis’ founding story, its all-girls shift, and the deeply personal philosophy that guides the program — one that prioritizes academics, wellness, and leadership development just as much as performance on the pitch. Listeners hear about the academy's wellness workshops, mentorship programs, surveys tailored to athlete development, and the powerful role of community support, including parents and alumni.

What makes Genesis unique is its holistic approach — building a safe, nurturing, and empowering environment where athletes are coached for life, not just for sport. From addressing body image and injury prevention to cultivating long-term friendships and career readiness, Genesis is shaping a new era in youth soccer — one rooted in empathy, integrity, and growth.

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