The SportBusiness Podcast gets you up to speed with the stories powering the global sports industry. Our sector-leading newsroom brings you exclusive news, detailed analysis and intelligent opinions that help you and your business grow.
Expert reporters cover the industry’s burning topics across media rights, sponsorship, event hosting, sports tech and more, cutting through the noise of LinkedIn commentators and getting you informed, fast.
SportBusiness is the global sports industry’s leading provider of news, data and analysis. Our work helps the world’s biggest sports organisations make better decisions every day.
Want to join them? Visit SportBusiness.com or email info@sportbusiness.com to find out more.
Hosted on Acast. See acast.com/privacy for more information.
The SportBusiness Podcast gets you up to speed with the stories powering the global sports industry. Our sector-leading newsroom brings you exclusive news, detailed analysis and intelligent opinions that help you and your business grow.
Expert reporters cover the industry’s burning topics across media rights, sponsorship, event hosting, sports tech and more, cutting through the noise of LinkedIn commentators and getting you informed, fast.
SportBusiness is the global sports industry’s leading provider of news, data and analysis. Our work helps the world’s biggest sports organisations make better decisions every day.
Want to join them? Visit SportBusiness.com or email info@sportbusiness.com to find out more.
Hosted on Acast. See acast.com/privacy for more information.
Welcome to Inside the Deal, the podcast which gets under the hood of the most interesting deals taking place in the global sports industry.
This week, Frank Dunne and Matthew Glendinning take a deep dive into the new five-year sponsorship deal between financial services company Novuna and Athletic Ventures, looking at Novuna’s reasons for targeting athletics and asking what the deal means for the financial health of the sport in the UK.
You can subscribe to The SportBusiness Podcast on Apple Podcasts, Spotify, Amazon Music and YouTube.
Enter SBPODCAST30 at checkout for monthly and annual SportBusiness.com subscriptions for a 30-per-cent discount here.
Host: Frank Dunne
Contributor: Matthew Glendinning
Editor: Lumi Lehmuskallio
Sources:
1. EXCLUSIVE: SPL rights set to switch hands | SportBusiness Media
2. SRMG’s Thmanyah nets SPL exclusivity to 2031 | SportBusiness Media
3. 50-per-cent uplift for Saudi Pro League in surprise rights award | SportBusiness Media
6. DAZN MENA focal point of $1bn SURJ investment | SportBusiness Media
Hosted on Acast. See acast.com/privacy for more information.
