In the first episode of 2025, the Space Bar podcast team review the big eCommerce stories of the past 12 months before looking ahead to what 2025 will bring.
Guest host Jonny Taylor, Head of Marketing at Dark Matter Commerce, pits two experts — leading eCommerce consultant, Pete Robertshaw, and Dark Matter Commerce CEO, Jon Woodall — against the ‘all-knowing’ AI to answer the question: who is better at predicting the future?
Pete and Jon discuss the fast-emerging trends changing digital commerce today, from the unstoppable rise of social commerce (despite TikTok’s potential US ban) to the B2B ‘explosion’ that’s being championed by B2C best practices.
Episode highlights:
Introducing this week’s guests 2024 in review The rules of the ‘prediction’ game Prediction 1: B2B eCommerce ‘explodes’ in 2025 Prediction 2: Social commerce will win over older demographics Prediction 3: AI-assisted online shopping will become the norm Prediction 4: Sustainability will become table stakes for eCom brands AI vs human experts: the verdict Closing remarks