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The SOP
Jordan Paris
22 episodes
3 days ago
The SOP features bite-sized insights all about agency systems and operations.
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Entrepreneurship
Business
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All content for The SOP is the property of Jordan Paris and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The SOP features bite-sized insights all about agency systems and operations.
Show more...
Entrepreneurship
Business
Episodes (20/22)
The SOP
What Makes an Agency Successful?

In this episode, I'm joined by Gavin from the Zeus team as we dive deep into the world of agencies. We discuss:

  • What makes an agency successful?
  • The true meaning of the word 'scale.'
  • The responsibilities on our teammates' plates.
  • The freedom it brings to the founder.

And much more.

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1 year ago
1 hour 21 minutes 29 seconds

The SOP
How Dylan Rich is Scaling to $1M/mo in His Agency

Join us as we explore how Dylan Rich (@thesdrwhisperer) , renowned as the SDR Whisperer, is rapidly scaling his agency towards an impressive $1M per month milestone, with assistance from Zeus on the Airtable systems development front. Discover the innovative approaches and systems that are propelling his agency's growth. 🔒 Get a free doc all about hiring: https://www.zeusos.co/hiring ⚡️ Get an Operations Audit from us: https://www.zeusos.co/apply 🚀 Get help from Dylan and the Automated Revenue team if you're looking to scale sales in your org: https://automatedrev.com/ ✅ What You Will Learn: + How Zeus is instrumental in accelerating the agency's journey to $1 million per month. + Effective techniques in staffing agency growth and recruitment. Leveraging Airtable for agency operations, project management, and automation. 🔑 Topics: Dylan Rich, SDR Whisperer, Million Dollar Agency, Agency Operations, Airtable Consultant, Staffing Agency Growth, Lead Generation, SMMA, Airtable Project Management 🎯 Who Is This For: + Agency owners and entrepreneurs seeking to scale their revenue. + Independent recruiters and staffing agency startups who are serious about creating a business that is built to last, built to scale, and built to sell. + Digital marketers and project managers interested in Airtable and process automation. 🔒 Get a free doc all about hiring: https://www.zeusos.co/hiring ⚡️ Get an Operations Audit from us: https://www.zeusos.co/apply 🚀 Get help from Dylan and the Automated Revenue team if you're looking to scale sales in your org: https://automatedrev.com/ Witness firsthand how Dylan Rich and Zeus are setting new standards in agency growth and operational efficiency. This video is your blueprint to achieving a million-dollar milestone in your agency.

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1 year ago
16 minutes 46 seconds

The SOP
Joey Gilkey's Golden Rules

Listen to the full episode with Joey Gilkey at https://www.jordanparis.com/ep268

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2 years ago
2 minutes 29 seconds

The SOP
Joey Gilkey's Epic Failures When He Started his Entrepeneurial Journey

Listen to the full episode with Joey Gilkey at https://www.jordanparis.com/ep268


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2 years ago
6 minutes 5 seconds

The SOP
Joey Gilkey and The Best Damn Agency Mastermind

Listen to the full episode with Joey Gilkey at https://www.jordanparis.com/ep268


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2 years ago
4 minutes 24 seconds

The SOP
Joey Gilkey's Entrepreneurial Journey

Listen to the full episode with Joey Gilkey at https://www.jordanparis.com/ep268

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2 years ago
8 minutes 31 seconds

The SOP
Jodie Cook's Golden Rules

Listen to the full episode with Jodie Cook at https://jordanparis.com/ep276

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2 years ago
2 minutes 17 seconds

The SOP
Is the Grass Greener?

Listen to the full episode with Jodie Cook at https://jordanparis.com/ep276

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2 years ago
2 minutes 29 seconds

The SOP
Build Your Dream

Listen to the full episode with Jodie Cook at https://jordanparis.com/ep276

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2 years ago
1 minute 52 seconds

The SOP
Give Your Team Space to Do Their Jobs

Listen to the full episode with Jodie Cook at https://jordanparis.com/ep276

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2 years ago
10 minutes 4 seconds

The SOP
Rabbits < Deer < Elephants

Listen to the full episode with Jodie Cook at https://jordanparis.com/ep276

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2 years ago
4 minutes 2 seconds

The SOP
Jodie Cook's Origin Story from Freelancer To CEO

Listen to the full episode with Jodie Cook at https://jordanparis.com/ep276

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2 years ago
6 minutes 32 seconds

The SOP
How Jodie Cook Sold Her Agency with only 65 SOPs and a General Manager

Listen to the full episode with Jodie Cook at https://jordanparis.com/ep276

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2 years ago
9 minutes 1 second

The SOP
The Daily Practice to Achieve Operational Excellence

In this episode, Jordan Paris delves into the concept of operational excellence and how it stems from our daily habits in our own homes. From aligning silverware to keeping the kitchen sink clean, Jordan emphasizes that the way you do one thing reflects how you do everything. He encourages listeners to strive for excellence in the simplest daily tasks, ensuring that this excellence will carry over into their businesses.


More episodes at https://ZeusOS.co.

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2 years ago
4 minutes 37 seconds

The SOP
How to Truly Understand Your Prospects: The Art of Asking & Listening // Leo Moore

Today we delve deep into CRM data that yields results by asking straightforward questions about market trends to the power of the one-sentence persuasion course, learn how to truly understand and resonate with your leads.

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2 years ago
4 minutes 23 seconds

The SOP
Why 'The Customer is Always Right' is Wrong

In this enlightening episode of the SOP, Jordan Paris challenges the long-standing business mantra: Do customers really come first? Jordan deconstructs a common misconception, arguing that prioritizing customers over team members is, in fact, a hidden form of self-centeredness that can trickle down negatively. Dive into this counterintuitive perspective and discover why putting your team first is the key to genuine success.

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2 years ago
3 minutes 12 seconds

The SOP
A Counterintuitive Approach to Scheduling BETTER Appointments via Cold Email

In this episode, Jordan Paris delves into a counterintuitive finding about cold email prospecting. He suggests abandoning the typical methodology of manually proposing dates and making prospects visit your website instead. This, he argues, results in warmer, better-qualified leads and ultimately, more productive meetings. Jordan believes that even if it leads to fewer appointments, it ensures a higher quality of conversation, saving time for everyone involved.

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2 years ago
5 minutes 44 seconds

The SOP
The Art of Delegating the Hiring Process

In this episode of The Smooth Operators Podcast, Jordan Paris takes you on a journey to effectively replace yourself in the hiring process, an important yet time-consuming facet of business operations. Using his expertise as the founder of Zeus, a company that helps businesses build systems to scale and sell, Jordan breaks down the significance of "always hiring," and presents a step-by-step guide to delegate this critical role without losing the quality of your team. An essential listen for anyone seeking to build a robust and resilient company that can grow without their constant involvement.


  1. Identify the Right Candidate: Choose someone within your organization who understands human nature, has high emotional intelligence (EQ), and can read between the lines. This individual should be capable of grasping social cues and must have an in-depth understanding of people.

  2. Observer Phase: Allow this candidate to sit in on all your interviews for a few weeks. They'll learn from your process and understand how you evaluate candidates.

  3. Note-Taking Phase: After observing for a week or a couple of interviews, ask them to start taking notes during the interviews. Show them how you usually note things down based on your hiring process.

  4. Debrief Sessions: After each interview, have a debriefing session with your chosen candidate. Ask for their thoughts on the interviewed candidates before sharing yours. Discuss the positives and negatives about each potential hire.

  5. Gradual Handover: After a few weeks of debriefs and note-taking, allow them to start conducting interviews. Initially, they'll start with screening interviews, then gradually proceed to top-grading interviews. You will still be present during this stage to provide guidance and backup.

  6. Feedback and Corrections: Conduct debrief sessions post-interviews where they were in charge. Discuss what they did well and where they can improve. Guide them on how to read the candidates, what questions to ask, and how to decide on the next steps.

  7. Independence: Once you feel confident about their progress and they've started conducting interviews as effectively as you, allow them to conduct a few interviews independently. Watch the recorded sessions to make sure they are managing the process well.

  8. Evaluation: Review the conducted interviews and assess their performance. If they've handled the process correctly and effectively, they're ready to fully take over the hiring process.

Remember, the process requires significant handholding in the beginning, but the end result is worth it as you'll save a significant amount of time in the long run. Also, the hiring process document at https://ZeusOS.co/hiring can be a useful guide throughout this transition.

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2 years ago
11 minutes 57 seconds

The SOP
The Power of Contracts: No Deposit, No Problem

In this episode, Jordan Paris discusses the dynamics of closing deals with prospects intending to start weeks later. He explores the power of contracts and the concept of no upfront deposits, offering strategies to navigate the sales process. Tune in to gain insights into handling payment delays and maintaining trust in your business relationships.

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2 years ago
3 minutes 47 seconds

The SOP
Consistency Over Chaos: The Art of Building a Repeatable Business

In this episode, we delve into the transformative power of building a repeatable and scalable business model, drawing parallels between the consistency of Starbucks and the uniqueness of a Michelin star restaurant. Listen in as we discuss the significant shift from a boutique, custom-work approach to a foolproof, repeatable process that increases business value, reduces chaos, and creates potential for future investment opportunities. This is your guide to creating a thriving business, one repeatable step at a time.


More at https://ZeusOS.co.

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2 years ago
8 minutes 54 seconds

The SOP
The SOP features bite-sized insights all about agency systems and operations.