In this episode of The Solemates Podcast, hosts Travis Mahoney, a former professional runner turned coach, and Craig Segal, owner of the running specialty shop The Outpost, sit down with Matt Farrell from New Balance for an engaging conversation. The trio dives into the dynamic world of the running shoe industry, exploring the evolution of design and the science behind creating shoes that meet runners' needs. Matt shares his journey with the sport, from his early days as a runner to his current role at New Balance. They discuss the latest trends in the running world, exciting advancements in shoe technology, and what the future might hold for the industry. Whether you're a casual jogger, competitive racer, or passionate about the intersection of sports and innovation, this episode is packed with insights and stories that will keep you inspired and informed.