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The Smart Connector
Jane Bayler
252 episodes
2 days ago

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, Jane scaled and sold a London brand identity business to the US communications group Interpublic. Today, her #1 focus is her Ideal Client Success 90 Day Accelerator, which is a strategic positioning and business growth programme. This packages and productises her clients’ services to make them relevant, compelling and 100% irrestible to the people who will value them most. Create deeply rewarding, and instantly profitable offers, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of carefully hand-picked consultants across multiple sectors, as well as some of Jane’s own client case studies and stories. Packed with insights and tactical as well as strategic tips to make your B2B consulting or service based business succeed, this is your go to resource for expert success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

Book your clarity call here: https://idealclientsuccess.com/bookacall

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Entrepreneurship
Business
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All content for The Smart Connector is the property of Jane Bayler and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, Jane scaled and sold a London brand identity business to the US communications group Interpublic. Today, her #1 focus is her Ideal Client Success 90 Day Accelerator, which is a strategic positioning and business growth programme. This packages and productises her clients’ services to make them relevant, compelling and 100% irrestible to the people who will value them most. Create deeply rewarding, and instantly profitable offers, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of carefully hand-picked consultants across multiple sectors, as well as some of Jane’s own client case studies and stories. Packed with insights and tactical as well as strategic tips to make your B2B consulting or service based business succeed, this is your go to resource for expert success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

Book your clarity call here: https://idealclientsuccess.com/bookacall

Show more...
Entrepreneurship
Business
Episodes (20/252)
The Smart Connector
Understanding Leadership For Small Business Growth – With Michelle Lestas

Effective leadership is one of the most powerful drivers of small business success—but it’s not a one-size-fits-all solution.
In this insightful episode, we explore the eight different types of small business leaders and how recognising your own leadership style can dramatically impact your team’s productivity, your decision-making, and your bottom line.
For entrepreneurs and small business owners, understanding these leadership types is crucial. It allows you to lead with intention, adapt your approach to different challenges, and build a business that’s aligned with your strengths.
Join host Jane Bayler and guest, Michelle Lestas—a business turnaround and leadership specialist—as they dive into this practical framework that’s helping thousands of small business leaders across the UK and Europe.
Whether you’re launching your first venture or looking to take your existing business to the next level, this episode will give you the clarity and tools you need to lead more effectively and grow with purpose.
Tune in now to discover how redefining your leadership approach can unlock new opportunities for performance and growth.


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
6 months ago
33 minutes 50 seconds

The Smart Connector
Future-Proof Your Brand: AI, Creativity & Culture in Digital Marketing – With Jarrod Lopiccolo

In today’s fast-moving digital world, brands that fail to evolve risk falling behind.
The smartest business owners and entrepreneurs know that success now hinges on more than just having a good product—it’s about how you show up, how you connect, and how you adapt.
This episode of the Smart Connector podcast explores the powerful intersection of AI, creativity, and company culture, and why mastering all three is essential if you want to future-proof your brand.
From AI-driven personalisation to the importance of human-centred marketing, you'll hear how digital innovation is reshaping everything from customer experience to internal team dynamics.
It’s no longer enough to ‘do digital’; to win in this landscape, you must think differently, lead boldly, and stay grounded in values that resonate with both your audience and your team.
This conversation will spark new ideas for how to lead with purpose, embrace emerging tech without losing your creative edge, and create a brand that’s built to last.
This episode is a must-listen if you want to stay competitive, relevant, and impactful in a rapidly changing world.
Join host Jane Bayler and guest Jarrod Lopiccolo, CEO and Co-founder of Noble Studios, whose agency has worked with global giants like Google and Adobe, as Jarrod shares how he’s helping businesses harness AI and culture to drive real growth—with lessons every entrepreneur can learn from.


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
7 months ago
34 minutes 33 seconds

The Smart Connector
Building Sustainable Success – With Lord Russell Baker

Success in business isn’t just about having a great idea—it’s about building a strong personal brand, making strategic decisions, and positioning yourself for long-term financial growth.


In this compelling episode of The Smart Connector Podcast, host Jane Bayler welcomes Lord Russell Baker, a media entrepreneur, event host, and business strategist, to discuss the key principles behind creating lasting success in both business and life.


Throughout his career, Lord Russell Baker has worked with elite athletes, media personalities, and high-level business leaders, gaining a unique perspective on what separates top performers from the rest.


He shares his insights on how entrepreneurs can establish credibility, build valuable networks, and create opportunities by leveraging their personal brand and reputation.


This episode also explores the importance of wealth-building strategies, financial resilience, and the mindset shifts required to navigate today’s fast-changing business world.


From media and event management to philanthropy and business leadership, Lord Russell Baker’s journey offers invaluable lessons on sustaining success and creating a meaningful impact.


Join host Jane Bayler and guest Lord Russell Baker as he shares his expert insights on branding, business growth, and wealth creation, providing entrepreneurs and business owners with the strategies they need to thrive in a competitive marketplace.


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
7 months ago
1 hour 14 minutes 59 seconds

The Smart Connector
Thriving After Cancer: Overcoming Adversity & Rebuilding Life

In this powerful episode of The Smart Connector Podcast, host Jane Bayler welcomes guest Julia Pizzichemi, who turns the tables to ask Jane about her deeply personal experience with cancer. Together, they discuss how Jane overcame adversity, rebuilt her life, and found new purpose after her diagnosis.
A cancer diagnosis can change everything, but it doesn’t have to define your future. For many survivors, the journey back to health, confidence, and success is filled with challenges but also incredible opportunities for growth and transformation.
Join us as we explore:
✨ How health trauma can be the beginning of a new chapter, not the end.
✨ The mindset shifts that helped Jane navigate her cancer journey.
✨ The role of health, fitness, and resilience in recovery.
✨ Lessons from overcoming personal and professional challenges.
✨ How storytelling can inspire and empower others on similar paths.
Contact Julia:
Unleash Your Inner Athlete Podcast: https://www.youtube.com/watch?v=uPxWaS4vu-k&list=PLJo5aipbwwQjn_iTXP6jENGGKR72t9c-n
LinkedIn Julia Pizzichemi: https://www.linkedin.com/in/julia-pizzichemi-5ba33146/


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
7 months ago
53 minutes 12 seconds

The Smart Connector
AI for Impact: Transforming Research Funding With Technology - With Sherry Shannon-Vanstone

Exploring how artificial intelligence can revolutionise research funding mechanisms is crucial for understanding the future of resource allocation and innovation.


For entrepreneurs, this podcast episode with Sherry Shannon-Vanstone offers a unique opportunity to understand the intersection of AI and funding, gaining insights into innovative funding strategies and the latest technological advancements.


Join host Jane Bayler and host Sherry Shannon-Vanstone and learn how to leverage AI to secure funding, optimize their projects, and drive meaningful change in their industries.


Contact Sherry:

Website: www.profoundimpact.com

LinkedIn: https://www.linkedin.com/in/sherry-shannon-vanstone-10281b4/


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
35 minutes 37 seconds

The Smart Connector
Doomed to Fail? Resilience in the Face of Challenging Times - With Paul Shotton

This week’s podcast episode is critical for entrepreneurs navigating the volatile landscape of today's business world.


Understanding the systemic vulnerabilities and pitfalls that contribute to failures in governance and economics provides entrepreneurs with crucial insights for fortifying their ventures against similar risks.


Join host Jane Bayler and guest Paul Shotton to gain invaluable lessons on resilience and adaptability, equipping entrepreneurs with the tools they need to navigate adversity and emerge stronger in the face of uncertainty.


Contact Paul:

https://www.linkedin.com/in/paul-shotton/

https://www.paulsinsights.com


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
33 minutes 23 seconds

The Smart Connector
Engage & Convert: Marketing to Cold Audiences - With Niro Knox

Understanding how to market to cold audiences effectively is crucial for any entrepreneur looking to expand their customer base and drive growth in 2024.


This episode offers valuable insights and strategies on how to engage and convert potential customers who are not yet familiar with your brand.


By learning these techniques, entrepreneurs can improve their marketing efforts, increase their reach, and ultimately boost their sales and revenue.


Join host Jane Bayler and guest Niro Knox and equip yourself with practical knowledge to enhance your marketing campaigns and significantly impact your business.


Contact Niro:

https://www.blade-marketing.com

https://www.linkedin.com/in/niroknox


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
46 minutes 10 seconds

The Smart Connector
From Vinyl to Virtual: Pioneering Paths in Dance and Electronic Soundscape - With Tim Binns

The evolution of dance and electronic music from its humble vinyl origins to its current virtual landscape is a testament to the genre's enduring influence and innovation.


This podcast episode offers a unique opportunity to delve into the rich history and pioneering paths that have shaped the modern soundscape.


Whether you're a seasoned enthusiast or a newcomer to the scene, exploring the journey from vinyl records to virtual reality is an enlightening experience.


Join host Jane Bayler and guest Tim Binns as they uncover the transformative power of technology, the enduring allure of analogue, and the creative visionaries who continue to push boundaries in dance and electronic music.


Contact Tim:

IG: @tim.binns

IG: @newstatemusic

W: newstatemusic.com


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
26 minutes 48 seconds

The Smart Connector
How Solopreneurs Can Win Trust And Increase Their Conversions - With Ian Genius

In today's competitive business landscape, solopreneurs face the unique challenge of not only managing their operations but also effectively selling their services without the backing of a large sales team.


Join us and delve into invaluable techniques designed specifically for solopreneurs, emphasising the cultivation of trust and authenticity in client relationships.


By watching this podcast, participants will gain insights into crafting compelling sales strategies that prioritise genuine connections over aggressive selling tactics.


Whether you're a seasoned solopreneur or just starting out, this event promises actionable guidance to enhance your sales approach, ultimately leading to sustainable business growth and long-term success.


Contact Ian:

https://www.iangenius.co.uk

https://www.linkedin.com/in/ian-genius


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
42 minutes 20 seconds

The Smart Connector
The Art of Brand Storytelling: Innovations in Content Strategy - With Rachel Hernandez

The art of brand storytelling is crucial in today's digital landscape as it holds the key to captivating audiences, building brand loyalty, and driving conversions.


In an era where consumers are inundated with content, mastering the art of storytelling can set a brand apart from the noise, forging deep connections with customers on an emotional level.


This episode with host Jane Bayler and her guest Rachel Hernandez will delve into the latest innovations in content strategy, offering attendees invaluable insights into crafting compelling narratives that resonate with their target audience.


Whether you're a marketer, entrepreneur, or content creator, attending this session promises to equip you with the tools and techniques needed to elevate your brand's storytelling game and achieve meaningful engagement in an increasingly competitive marketplace.


Contact Rachel:

https://www.linkedin.com/in/rachelahernandez


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
30 minutes 53 seconds

The Smart Connector
How To Position Your Business For Visibility - With Jill Lublin

In an era defined by digital noise and constant competition, mastering the art of positioning your business for heightened visibility in the marketplace is paramount.


This episode offers a unique opportunity to glean insights from an internationally renowned expert in the fields of publicity, networking, and kindness.


Viewers will discover strategic approaches to not only get noticed but to also secure valuable referrals, creating a substantial impact on their business profitability.


In an engaging episode, host Jane Bayler is joined by guest Jill Lublin to explore the significance of effective positioning, learning how to cut through the clutter, elevate your brand presence, and carve out a distinctive space in your market.


Whether you're an entrepreneur, business owner, or professional seeking tangible strategies for success, this episode promises actionable techniques and a roadmap to position your business prominently in today's competitive landscape.


Don't miss this invaluable opportunity to transform your visibility and propel your business to new heights.


Contact Jill:

LinkedIn: http://linkedin.com/in/jilllublin

Website: http://JillLublin.com

Jill Lublin's Publicity Crash Course: http://PublicityCrashCourse.com

Jill’s Publicity Action Guide: http://PublicityCrashCourse.com/freegift


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
28 minutes 39 seconds

The Smart Connector
How To Raise Private Finance Without Ever Asking For Money - With Jay Conner

Learning how to raise private finance without ever having to solicit funds directly is a crucial skill for anyone involved in property or business ventures.


This podcast episode offers a unique opportunity to delve into the strategies employed by an expert in the field, providing invaluable insights into financial independence.


Join host Jane Bayler and guest Jay Conner and learn to navigate the intricate world of private funding, unlocking pathways to secure substantial resources without the discomfort of direct requests.


Whether you're a seasoned investor or a newcomer to the property arena, this episode promises to equip you with the tools to revolutionise your approach to fundraising and ultimately transform your financial trajectory.


Contact Jay:

www.JayConner.com


For US Listeners: “Where To Get The Money Now” Book will be priority mailed US Postal Service: www.JayConner.com/Book


For outside the US:

E-Book: “7 Reasons Why Private Money Will Skyrocket Your Real Estate Business: www.JayConner.com/MoneyGuide


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
42 minutes 21 seconds

The Smart Connector
The Link Between Financial Literacy And Happy Relationships - With Alpesh Patel

The latest episode of the Smart Connector podcast examines the proven link between financial literacy and happiness.


Financial literacy empowers individuals to make informed decisions about their money, leading to greater financial stability and security.


This, in turn, can significantly impact overall well-being and happiness. Join us for valuable insights into the practical aspects of managing finances, enhancing one's ability to navigate economic challenges and make sound financial choices.


By unravelling the connection between financial literacy and happiness, you will gain actionable knowledge that can positively influence their lives and contribute to a more fulfilling future.


Jane is joined on this episode by Alpesh Patel, one of the world's most successful investors and entrepreneur mentors, pursuing a mission to teach people to make money to solve big world problems.


Contact Alpesh:

www.alpeshpatelpresents.com


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
43 minutes 47 seconds

The Smart Connector
Building Intergenerational Wealth Through Family Business - With Guillermo Salazar

In an age where sustaining and growing family businesses across generations presents unique challenges, this episode will offer actionable insights and proven strategies for success.


We'll explore the keys to a successful family business legacy, and how to build a family business that works.


Are you a family business owner looking for a smooth generational transition? Or an aspiring entrepreneur seeking to understand the secrets of multi-generational wealth?


Host Jane Bayler is joined by a distinguished advisor in family enterprise and business governance, Guillermo Salazar, to go beyond the surface and delve into the intricacies of family dynamics, succession planning, and effective communication.


Tune in and discover the blueprint for building a resilient and enduring family business and legacy.


Contact Guillermo:

https://linktr.ee/guillermosalazar

https://www.instagram.com/guillermosalazar

https://www.facebook.com/guillermo.salazar.nava


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
37 minutes 30 seconds

The Smart Connector
Unlocking Your Authority: The Power of Publishing Your Own Book - With Michael Levin

In a world where trust and thought leadership are paramount, having your own book can be a game-changer.


Listen as we explore the incredible potential of publishing your own book as a marketing and thought leadership tool.


Find out invaluable insights on why every business person should consider writing their own book.


Discover how to break free from the commodity trap and establish yourself as a trusted authority in your field.


Tune in and delve into the advantages of independent publishing and how it empowers individuals to control their narrative.


Host Jane Bayler was joined by guest Michael Levin, a New York Times bestselling author and prolific ghostwriter with over 1,000 books to his credit.


Contact Michael:

https://www.michaellevinwrites.com/


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
43 minutes 4 seconds

The Smart Connector
Crafting A Winning LinkedIn Profile - With Marc W. Halpert

Crafting a compelling and effective LinkedIn profile is not just an option; it's a necessity for entrepreneurs in 2024.


It's about creating a compelling narrative of your skills, experiences, and aspirations, and leveraging the world's largest professional network to achieve your career goals.


Whether you're seeking new opportunities, building a professional network, or simply enhancing your online presence, investing in your LinkedIn profile is an investment in your future.


Tune in to host Jane Bayler and seasoned LinkedIn 1:1 coaching, Marc W. Halpert to learn how you can build an impressive LinkedIn profile.


Contact Marc:

https://www.linkedin.com/in/marchalpert/



Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
42 minutes 49 seconds

The Smart Connector
How To Disrupt An Industry And Tell Scroll-Stopping Stories - With Stephanie LaFlora

Tune in to this episode to stay ahead in the rapidly evolving landscape of business using storytelling.


In an era dominated by constant digital noise, the ability to disrupt an industry is a game-changer.


This episode promises insights into innovative strategies and techniques that go beyond conventional norms, offering attendees a roadmap to carve their niche and stand out in saturated markets.


Mastering the art of scroll-stopping stories is imperative for effective communication in a world where attention spans are shrinking.


For professionals, entrepreneurs, and content creators alike, this podcast is a gateway to acquiring the skills needed to not only survive but thrive in an era defined by constant change and fierce competition.


Join host Jane Bayler and guest Stephanie LaFlora to unlock the secrets to captivating narratives that resonate with audiences and drive meaningful engagement.


Contact Stephanie:

https://www.instagram.com/stephanielaflora

https://www.instagram.com/crownhunt/


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
32 minutes 53 seconds

The Smart Connector
Do I Need A Personal Brand?

In a world where many see as a strong personal brand the ultimate key to success, we put its

value to the test.


Contrary to popular belief, a weak personal brand doesn’t necessarily generate business

failure.


However, your business model is what makes the difference.


Join us as we dissect the myths and unveil the truths surrounding personal branding.


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
18 minutes 15 seconds

The Smart Connector
How PR Can Elevate Your Success - With Kerrin Black

The right public relations (PR) strategy can significantly elevate an entrepreneur's success by enhancing their visibility and credibility in the market.


A well-crafted PR campaign can help communicate the unique value of their business, attract potential investors, and build a strong brand reputation.


By effectively telling their story and engaging with the right audiences, entrepreneurs can establish themselves as thought leaders in their industry, which can open doors to new opportunities and collaborations.


Ultimately, effective PR is about creating a positive perception that drives business growth and supports long-term success.


Don't miss this opportunity to learn actionable tips and strategies to boost your visibility, reach and impact through the power of PR.


Get ready to put your business on the map and make waves in your industry with this exciting episode between Jane and her guest Kerrin, Founder of Talent Finders, as they uncover how to propel your business to new heights through the power of PR.


Contact Kerrin:

https://www.kerrinblack.com

https://www.linkedin.com/in/kerrinblack

https://www.instagram.com/blackkerrin

https://www.instagram.com/talentfinderslive

https://www.youtube.com/@talentfinders7245


Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 


Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 


Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 


Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 


Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.


The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 


Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 


Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  


We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe.


https://virtualnonexecs.com 


Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Show more...
1 year ago
44 minutes 48 seconds

The Smart Connector
How To Succeed As A Coach

Do you dream of turning your passion and expertise into a fulfilling coaching career?


Discover a simple yet powerful 3-step process to help you accelerate your coaching journey

and achieve the success you deserve.


Here you’ll learn:

- How To Define Your Passion and Expertise: Identify your unique niche within the coaching realm, and why hyper-niching is key to attracting more ideal clients.


- How To Align with Your Purpose: Discover the importance of aligning your coaching niche with your genuine passions and interests, to ensure sustainable success.


- How To Research and Validate Your Offer: Dive into the process of researching your industry, evaluating competition, and validating your coaching approach to stand out in a crowded market.

Show more...
1 year ago
15 minutes 6 seconds

The Smart Connector

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued B2B consultants and service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, Jane scaled and sold a London brand identity business to the US communications group Interpublic. Today, her #1 focus is her Ideal Client Success 90 Day Accelerator, which is a strategic positioning and business growth programme. This packages and productises her clients’ services to make them relevant, compelling and 100% irrestible to the people who will value them most. Create deeply rewarding, and instantly profitable offers, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of carefully hand-picked consultants across multiple sectors, as well as some of Jane’s own client case studies and stories. Packed with insights and tactical as well as strategic tips to make your B2B consulting or service based business succeed, this is your go to resource for expert success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

Book your clarity call here: https://idealclientsuccess.com/bookacall