Prime Day has changed — and if you're planning your strategy the same way you did last year, you might be leaving serious sales on the table. In this episode, we break down what’s different in 2025 (without spoiling the surprise too soon), how these shifts impact your planning, and what your brand should focus on to stay competitive. Whether you're launching new products or scaling up, tune in for the insights you need to adapt and win this Prime Day. ____ If you are looking to collaborate with other brand owners looking to grow and scale profitably on Amazon and Walmart- join our Free Facebook community here   Looking to grow to Six Figures? The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse   6 or 7 Figures Trying to Scale: Sign up for our Insiders Newsletter for the Latest on Scaling Amazon: https://growonamazon.clickfluency.com/insider463829   If you have any questions or issues on Amazon and want your question answered on a future episode, feel free to send a quick email to contact@clickfluency.com