You didn’t start your business to feel trapped by it. But somewhere along the way, the passion that once lit you up got buried under the endless to-do lists, late nights, and the pressure to keep up with everyone else’s version of success.
It’s time to change that.
Welcome to @The Simplified CEO – the podcast for ambitious, service-based business owners who are ready to strip away the overwhelm, simplify their strategy, and build a business (and life) they actually love again.
Hosted by Claire Bartlett, award-winning business mentor, speaker, and creator of the R.E.S.E.T.™ Framework, each episode feels like a heart-to-heart with a friend who gets it. Expect raw truth, simple strategies, and the mindset shifts that will help you reignite your energy, find clarity, and grow a profitable business without burning out.
If you’re tired of overcomplicating your growth, second-guessing every decision, and wondering if you should just “burn it all down,” this is your safe space to reset, rebuild, and rise.
So get comfy, hit follow, grab your coffee, and let’s simplify your way to success.
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You didn’t start your business to feel trapped by it. But somewhere along the way, the passion that once lit you up got buried under the endless to-do lists, late nights, and the pressure to keep up with everyone else’s version of success.
It’s time to change that.
Welcome to @The Simplified CEO – the podcast for ambitious, service-based business owners who are ready to strip away the overwhelm, simplify their strategy, and build a business (and life) they actually love again.
Hosted by Claire Bartlett, award-winning business mentor, speaker, and creator of the R.E.S.E.T.™ Framework, each episode feels like a heart-to-heart with a friend who gets it. Expect raw truth, simple strategies, and the mindset shifts that will help you reignite your energy, find clarity, and grow a profitable business without burning out.
If you’re tired of overcomplicating your growth, second-guessing every decision, and wondering if you should just “burn it all down,” this is your safe space to reset, rebuild, and rise.
So get comfy, hit follow, grab your coffee, and let’s simplify your way to success.
Why Your Pricing Isn't the Problem (And What Actually Is) | Ep 053
The Simplified CEO
15 minutes
3 months ago
Why Your Pricing Isn't the Problem (And What Actually Is) | Ep 053
Let’s cut to it: if your sales have suddenly flatlined, and you’ve been spiraling down the pricing rabbit hole, wondering “Should I charge more? Should I run a discount? Should I burn it all down?” then keep listening!
I know exactly how that pricing panic feels. You’ve tried premium. You’ve tried cheap-as-chips. You’ve even sat in the “safe middle” hoping for a win. But no matter what price tag you slap on your offer, it’s met with agonising silence. The fact is... the problem probably isn’t your pricing.
In this episode, I’m breaking down:
The real reason your offers aren’t converting (spoiler: it’s not the cost)
Why clients buy emotion, not packages
The 3-part messaging shift that changes everything
A real-world example that’ll flip how you talk about your work
Quick-win action steps to attract clients who are excited to pay you
It’s time to stop obsessing over what to charge and start focusing on what actually sells. Hit play and let’s fix the real problem together.
This episode is a must-listen if:
You’re sick of second-guessing your prices
You want to stop discounting just to make sales
You’re ready to attract clients who actually get the value you bring
Check out our sponsor Xero's fantastic offer by following the link below: https://xero5440.partnerlinks.io/claire
And don't forget to follow me on Instagram so we can keep the conversation going! You can find me at cs_bartlett
The Simplified CEO
You didn’t start your business to feel trapped by it. But somewhere along the way, the passion that once lit you up got buried under the endless to-do lists, late nights, and the pressure to keep up with everyone else’s version of success.
It’s time to change that.
Welcome to @The Simplified CEO – the podcast for ambitious, service-based business owners who are ready to strip away the overwhelm, simplify their strategy, and build a business (and life) they actually love again.
Hosted by Claire Bartlett, award-winning business mentor, speaker, and creator of the R.E.S.E.T.™ Framework, each episode feels like a heart-to-heart with a friend who gets it. Expect raw truth, simple strategies, and the mindset shifts that will help you reignite your energy, find clarity, and grow a profitable business without burning out.
If you’re tired of overcomplicating your growth, second-guessing every decision, and wondering if you should just “burn it all down,” this is your safe space to reset, rebuild, and rise.
So get comfy, hit follow, grab your coffee, and let’s simplify your way to success.
