Ever found yourself in this position – you want to read something behind a paywall, so you begrudgingly sign up for a subscription. It’s so easy peasy. But when you try to cancel, it’s as if the site is actively working against you?
That’s not a coincidence, but rather, an intentional design strategy, called a ‘dark pattern’.
I’m your host Kudrat Wadhwa and you’re listening to The Signal Daily. We don’t do hot takes. Instead, we’ll bring you deep dives into the how and why of consumer trends.
In the latest episode of The Signal Daily, we’ll learn about dark patterns. What are they and what laws exist in India to protect consumers? What can you do if you spot a dark pattern?
Find ASCI's 2024 report here: https://www.ascionline.in/wp-content/uploads/2024/08/Consious-Patterns-Report-Summary.pdf
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