The Showrunner is a weekly podcast hosted by veteran podcasters Jonny Nastor and Jerod Morris in which we share advice, ideas, and experiences that will help you solidify your podcast's positioning, produce more useful content, build a more authentic connection with your audience, and drive more meaningful results with your podcast.
And we also provide regular words of encouragement and inspiration, because none of the rest of it matters if you don't show up and keep showing up reliably for your audience.
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The Showrunner is a weekly podcast hosted by veteran podcasters Jonny Nastor and Jerod Morris in which we share advice, ideas, and experiences that will help you solidify your podcast's positioning, produce more useful content, build a more authentic connection with your audience, and drive more meaningful results with your podcast.
And we also provide regular words of encouragement and inspiration, because none of the rest of it matters if you don't show up and keep showing up reliably for your audience.
[134] Now What? 7 Important Steps to Take Right After You Launch
The Showrunner
50 minutes
7 years ago
[134] Now What? 7 Important Steps to Take Right After You Launch
This week talk about launching your show — specifically, launching when you don’t have an established audience already.
What are some of the most important steps that you should take — and not take — during the first few weeks after your episodes go live, so that you can generate excitement, get some listeners and subscribers, and build positive momentum for the future?
Among the topics we discuss:
• Why having the right mindset, and realistic expectations, is so important. • How to approach your launch like … a tropical vacation? (Yes.) • The importance of having a home base for your show. • What to consider when submitting your shows to the many different podcast directories. • Why you need to “transfer enthusiasm” rather than just tell people about your new show. • The value of thinking small. • Why you need to maximize every marketing drop out of every episode (and one way in particular that you can’t forget about). • The power of getting offline when promoting your new podcast.
And more.
The Showrunner
The Showrunner is a weekly podcast hosted by veteran podcasters Jonny Nastor and Jerod Morris in which we share advice, ideas, and experiences that will help you solidify your podcast's positioning, produce more useful content, build a more authentic connection with your audience, and drive more meaningful results with your podcast.
And we also provide regular words of encouragement and inspiration, because none of the rest of it matters if you don't show up and keep showing up reliably for your audience.