Welcome to The Shift to Freedom podcast — the place where you will find the courage to show up as your most authentic self. My name is Ben Easter, and together we’ll explore the intersection of business and relationship through humorous and deep conversations. The goal is to move more into the aligned versions of who we are and free ourselves from the stories that limit or hold us back, either financially, socially, emotionally, or mentally. Join me and my collaborators, weekly, to start making the shift into freedom!
This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
Hosted on Acast. See acast.com/privacy for more information.
Welcome to The Shift to Freedom podcast — the place where you will find the courage to show up as your most authentic self. My name is Ben Easter, and together we’ll explore the intersection of business and relationship through humorous and deep conversations. The goal is to move more into the aligned versions of who we are and free ourselves from the stories that limit or hold us back, either financially, socially, emotionally, or mentally. Join me and my collaborators, weekly, to start making the shift into freedom!
This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
Hosted on Acast. See acast.com/privacy for more information.

In this MVP episode, we talk about the zone of genius with Sophie Weill, Founder of the PR Agency Nude Nation Relations and host of the Active Ingredient podcast.
Together, we unravel this fascinating topic. We delve into what is the zone of genius, why it is often related to the Japanese "Ikigai" concept, and what we can do to operate 100% of the time in it.
We discuss what it takes to hone the skills that belong to our zone of genius, why we feel miserable when we spend too much time out of it, and why, by doing this, we end up blocking others from accessing their own. We also differentiate zone of genius from zone of excellence, analyze the "know every moving part of your company" business model, and introduce the concept of enrolling as an upgrade of the word, delegating.
In This Episode:
Resources:
Links:
Business Owner Hero Type Quiz: https://lucidshiftcoaching.com/quiz/
Connect with Sophie:
LinkedIn: https://www.linkedin.com/in/sophie-weill-4bb9073b/
IG: https://www.linkedin.com/in/sophie-weill-4bb9073b/https://www.instagram.com/sophieiweill/?hl=es
Connect with Ben:
Website: https://lucidshiftcoaching.com/
Lucid Shift Coaching IG: https://www.instagram.com/lucid_shift_coaching/
Project Candlelight: https://airtable.com/shr5p0P2793RtRk2k
This podcast helps business owners reduce overwhelm, beat imposter syndrome, and lead with confidence and clarity by diving into practical strategies for breaking through self-imposed ceilings, tackling the fear of not being good enough or worthy enough, and overcoming the fear of failure. Learn how to become more efficient with your day, stop procrastinating, and manage insecurity, while also mastering delegation, growing your team, and expanding your bandwidth for greater success. If you've ever felt slowed down by self-doubt, this podcast is your guide to breaking free and achieving more.
Hosted on Acast. See acast.com/privacy for more information.