In this episode of The Service Lounge, host Brandon Nixon sits down with Connie Gundrum, a 25-year automotive marketing expert, to uncover why fixed ops marketing is often overlooked or underrated, and how dealerships can fix it. 

🚗 What You’ll Learn in This Episode: 

 ✔️ Why most dealerships neglect service marketing (and what it’s costing them) 

 ✔️ How to compete with independent shops dominating local search results 

 ✔️ The best digital marketing strategies to increase service appointments 

 ✔️ How one dealership boosted operational gross by $1.5M with a simple shift 

 ✔️ The secret to leveraging co-op funds that many dealers leave unused 

Connie shares data-backed case studies, successful best practices, and breaks down actionable marketing strategies that can drive more revenue, increase customer retention, and make service marketing a core part of your dealership’s growth. 

🔍 Are you showing up when customers search for service near them? If not, this episode is a must-listen. Most dealerships neglect fixed ops marketing—don’t be one of them! 

🎧 Tune in and let us know your biggest takeaway!