A show by security professionals for security professionals.
- Wide ranging discussions surrounding the people and technologies within the physical security industry.
- From sales strategies to management mentality, product overviews to customer interviews, we’ll cover it all.
- New episodes every 1st & 3rd Thursday of the month.
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A show by security professionals for security professionals.
- Wide ranging discussions surrounding the people and technologies within the physical security industry.
- From sales strategies to management mentality, product overviews to customer interviews, we’ll cover it all.
- New episodes every 1st & 3rd Thursday of the month.
Today we discuss the importance of knowing your competition.
There are things that we can learn from our competition that may even help to better understand ourselves and our offerings, IF you're paying attention and listening to what others out there in the marketplace are doing and what the market is saying.
- Identify who your competitors are- Learn why customers like them- Perform your own competitive analysis - learning how you stack up and why.
But ultimately... you have a job to do, so don't get too fixated on what others are doing that it distracts you from your primary pursuits.
Enjoy the show!
The Security Guys
A show by security professionals for security professionals.
- Wide ranging discussions surrounding the people and technologies within the physical security industry.
- From sales strategies to management mentality, product overviews to customer interviews, we’ll cover it all.
- New episodes every 1st & 3rd Thursday of the month.