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The School of Thought: The place for marketing and advertising talent to grow what they know.
Gillian Rightford
9 episodes
4 days ago
The School of Thought is an online space for marketers and advertising talent to grow what they know and fill in the gaps of what they don’t. It brings together logic and creativity, information and imagination, basic principles and big ideas. It’s the go-to platform for individuals who want to get better at what they do by gaining access to curated articles, learning tools, insider tips, professional training and community sharing.
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Marketing
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All content for The School of Thought: The place for marketing and advertising talent to grow what they know. is the property of Gillian Rightford and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The School of Thought is an online space for marketers and advertising talent to grow what they know and fill in the gaps of what they don’t. It brings together logic and creativity, information and imagination, basic principles and big ideas. It’s the go-to platform for individuals who want to get better at what they do by gaining access to curated articles, learning tools, insider tips, professional training and community sharing.
Show more...
Marketing
Business
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A School of Thought: Gillian Rightford in conversation with Neil Higgs on his book about getting comfortable with maths in business
The School of Thought: The place for marketing and advertising talent to grow what they know.
38 minutes 41 seconds
2 years ago
A School of Thought: Gillian Rightford in conversation with Neil Higgs on his book about getting comfortable with maths in business

A School of Thought: Gillian Rightford in conversation with Neil Higgs on his book about getting comfortable with maths in business. People sometimes hide their fear or feelings of inadequacy about the maths and data analytics skills they need in business. Neil, a retired research guru, has written a helpful and fun book that explains what can seem to be complicated equations in very simple terms. Do you have to do forecasts? Do you need to read research survey results and charts? All of us engage with numbers every day. This is a handy little guide to making sure we know how to read the stories they tell and how to communicate them clearly. Available for purchase: https://payhip.com/b/V9Ubi

The School of Thought: The place for marketing and advertising talent to grow what they know.
The School of Thought is an online space for marketers and advertising talent to grow what they know and fill in the gaps of what they don’t. It brings together logic and creativity, information and imagination, basic principles and big ideas. It’s the go-to platform for individuals who want to get better at what they do by gaining access to curated articles, learning tools, insider tips, professional training and community sharing.