Serial business investor Peter Lang shares his playbook for using M&A to achieve exponential growth. By acquiring strategically aligned companies, agency owners and business leaders can rapidly expand talent, capabilities, and offerings to catapult their agency’s success.
Key Takeaways:
Shift your mindset to view M&A as the fastest way to solve pressing business challenges holding you back from reaching the next level
Structure win-win transactions by first understanding the core problems faced by both parties, then crafting a deal that provides mutual benefits
Design your agency as an M&A engine, with serial acquisitions compounding your capabilities and opening new opportunities
Commit 80% of your focus to dealmaking activities to consistently execute 1-3 strategic acquisitions per year
Start small with bite-sized deals minimally disruptive to your culture, then rapidly ramp up deal size and integration expertise
Solve the same problem multiple times over by acquiring companies with complementary strengths and weaknesses
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