\While digital marketing is crucial for attracting new salon clients, it’s not the whole story. In this episode, we’re pulling back the curtain on a common mistake we see, especially among new stylists relying only on social media to build a clientele. From seasoned pros who swear by referrals to new stylists with the prettiest IG feeds but empty books, we’re here to set the record straight. The real magic happens when digital marketing meets personal, in-person connection. Tune in as we break down how to strike the right balance, market with intention, and attract the right clients, not just more followers. Whether you’re just starting out or ready to grow to the next level, this episode will help you shift from marketing overwhelm to real-world results!

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