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The Salescadence Podcast
Matt Sykes
79 episodes
3 months ago
The Salescadence Podcast is where the Sales Professional and the Entrepreneur meet. If, like me, you believe that everyone's in sales, we're all selling something, then these episodes will inspire and motivate you to help more people buy what you sell - enjoy!

https://www.salescadence.co.uk/
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Entrepreneurship
Business,
Marketing
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All content for The Salescadence Podcast is the property of Matt Sykes and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Salescadence Podcast is where the Sales Professional and the Entrepreneur meet. If, like me, you believe that everyone's in sales, we're all selling something, then these episodes will inspire and motivate you to help more people buy what you sell - enjoy!

https://www.salescadence.co.uk/
Show more...
Entrepreneurship
Business,
Marketing
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Why Sales Training Fails: Eliminate the Risk of Wasting Your Training Budget
The Salescadence Podcast
28 minutes
9 months ago
Why Sales Training Fails: Eliminate the Risk of Wasting Your Training Budget
In this episode, I expose some of the risks companies face when they invest in sales training and the reasons why some training fails to deliver – these are:
  1. A lack of purpose
  2. Who’s in the room
  3. A lack of aftercare
  4. Zero reinforcement
  5. An absence of Sales Management

Maintaining regular sales training to deliver long-term sustainable change is essential in today’s fast-changing, buyer-centric global marketplace.

This episode is for every Sales Leader who is looking to ensure they get more back than then invest and includes the questions you HAVE TO ask if you want that to happen.   

Connect with Matt:
LinkedIn: https://www.linkedin.com/in/matt-sykes/
Website: http: https://www.salescadence.co.uk/  

Want to benchmark your sales effectiveness? Take The Salescadence Sales Audit and find out  

Keen to expand your sales knowledge and upgrade your sales skills, get a copy of my books: ‘CONVERTED – How to Help More People Buy What You Sell’ outlines the ten logical steps you need to master in order to convert more leads into sales

‘SALES GLUE – The Vital Ingredient That Makes Sales Success Stick’ links the world of Performance Psychology to Selling. It is the No. 1 self-help book for ambitious sales professionals

Want to talk about improving your sales results? You can book a complimentary 15minute call here
The Salescadence Podcast
The Salescadence Podcast is where the Sales Professional and the Entrepreneur meet. If, like me, you believe that everyone's in sales, we're all selling something, then these episodes will inspire and motivate you to help more people buy what you sell - enjoy!

https://www.salescadence.co.uk/