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The Sales Resistance Podcast is a genuine exploration of the human side of selling
Bernard Kuhn - Sales Strategist to Solopreneurs & SMBs | Fractional Sales Leader
5 episodes
21 hours ago
This isn't your average sales podcast, full of buzzwords and empty promises. No, here you'll find real talk about the ups and downs of selling from someone who's been there, done that, and still has a lot to learn.​Whether you're a seasoned sales pro or a skeptic who's never quite felt comfortable with the whole sales thing, this podcast is for you. I promise to offer practical advice that feels natural because, let's face it, sales is just another form of human communication.
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All content for The Sales Resistance Podcast is a genuine exploration of the human side of selling is the property of Bernard Kuhn - Sales Strategist to Solopreneurs & SMBs | Fractional Sales Leader and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This isn't your average sales podcast, full of buzzwords and empty promises. No, here you'll find real talk about the ups and downs of selling from someone who's been there, done that, and still has a lot to learn.​Whether you're a seasoned sales pro or a skeptic who's never quite felt comfortable with the whole sales thing, this podcast is for you. I promise to offer practical advice that feels natural because, let's face it, sales is just another form of human communication.
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Entrepreneurship
Business
Episodes (5/5)
The Sales Resistance Podcast is a genuine exploration of the human side of selling
The "Sales Call" Mindset - How to prepare for our Sales Call and stand out from the crowd

The traditional Sales Call is product centric filled with features dumps, benefit statements, and endless testimonials on how great and impressive you are. The problem? Your prospect doesn't give a damn about you or your product! Seriously, they don't! Why would they?


Prospect care about solving their problems and achieving their goals. A feature or benefit or the fact that you are "number 1 in the industry" or are a really nice person doesn't mean squat! Your challenge as a salesperson is to connect the dots between their goals and your product. If you can do that, you have a sale!


How do you accomplish this? By listening to the episode of course. Kidding aside. Your success is predicated on research, a curious mind and superior facilitation skills. Listen in to find out the 5 Burning Questions you should be asking before every single Sales Call.


Develop a Sales Mindset and your prospects will become customers!

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3 years ago
25 minutes 35 seconds

The Sales Resistance Podcast is a genuine exploration of the human side of selling
Sales "Objection" Mindset

What stops Sales reps dead in their tracks. Why does almost everyone NEVER ever want to be in Sales? Yup, objections. A word that sends chills down most spines. It doesn't have to be that way. 

Why do we cringe at the hint of an objection? We hear disagreement, argument, and confrontation. This isn't the harmonious walking off into the sunset with my customer hand-in-hand vibe. This sucks!

Listen up as we turn "Objections" on their head and unlock a new way to view an "Objection" through the Sales Mindset!


P.S. This episode isn't a quick hit(5-10 mins) like the previous, but it is packed with valuable insight to help you immediately.


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3 years ago
20 minutes 36 seconds

The Sales Resistance Podcast is a genuine exploration of the human side of selling
Quick Hits - The Sales Demo Mindset

Failure is a tremendous motivator and experience a great teacher.

These Quick Hits(5-10 min episodes) share insights from a lifetime of Sales success and failures.

Each Quick Hit covers a Sales Topic crucial to your success.

You will be challenged to re-think your Sales approach with 5 Burning questions

Unlock your potential to Predictable, repeatable, consistent, and sustainable success.


This episode discusses how to achieve the Sales DEMO Mindset which focuses on customer goals, issues, and aspirations. 

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3 years ago
11 minutes 30 seconds

The Sales Resistance Podcast is a genuine exploration of the human side of selling
Starting with THEIR end in Mind - The Sales Mindset That Will Set You Apart

Sales is by it's very nature driven by a focus on generating revenue and pressure to hit target month after month, year after year. Challenge is this often is at odds with the customer's best interest. It can create conflict and resentment from your customers.


This Podcast will share a subtle yet powerful approach that will flip the script on traditional Sales tactics and create stronger and deeper relationships with your customers.

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4 years ago
15 minutes 18 seconds

The Sales Resistance Podcast is a genuine exploration of the human side of selling
I Object to Objections

This Podcast will share a simple yet powerful way to deal with Objections to reduce fear and anxiety, help you better prepare and generate better results.

You will transform how you view objections and give you a whole new lease on life.

Addressing objections can be a terrifying proposition. I know this isn't diffusing a bomb, but in the context of Selling, objections are a ticking time bomb. The objections will come and if you don't understand the reasons for the objections or have a plan to address them your deal will blow up in your face.

I will also share ONE "objection diffusing" question you should ask every single time you get an objection. It will change your whole perspective and create a new context to approach dealing with Objections FOREVER! Am I overselling it? You tell me after you listen.

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4 years ago
18 minutes 13 seconds

The Sales Resistance Podcast is a genuine exploration of the human side of selling
This isn't your average sales podcast, full of buzzwords and empty promises. No, here you'll find real talk about the ups and downs of selling from someone who's been there, done that, and still has a lot to learn.​Whether you're a seasoned sales pro or a skeptic who's never quite felt comfortable with the whole sales thing, this podcast is for you. I promise to offer practical advice that feels natural because, let's face it, sales is just another form of human communication.