In this episode of The Sahil Sehgal Show, We are Interviewing Craig Campbell. Craig Campbell is a renowned SEO expert from the UK, who has been in the field for over two decades. Craig is recognized for his expertise in SEO, affiliate marketing, and digital asset trading.
In today’s episode, Craig shares his background in various fields before entering the world of SEO. He reflects on the evolution of SEO in the last 20 years highlighting specific parts that have stayed consistent. He also shares different lessons from previous jobs he had where he struggled with undercharging clients, overstaffing, inadequate training, and an inability to accept criticism.
Craig discusses the impact of using AI in SEO and the limitations of AI. He delves into the challenges of mastering SEO and building a successful SEO agency. Craig emphasizes that SEO is a long-term game that has 3 success requirements.
Join us today as we dive into building structured processes, proper pricing, effective time management, staff management, niche specialization, the many doors SEO has opened for Craig, future SEO trends, and much more.
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