
You don’t have a product problem.
You don’t have a sales problem.
You have a visibility problem.
In 2025, your dream clients aren’t just Googling. They’re asking ChatGPT. Browsing LinkedIn. Checking curated lists, Substacks, and founder Twitter feeds.
If you don’t show up where they search or if what they find doesn’t build trust, you’ve already lost the deal.
In this episode, we break down the new rules of SaaS visibility and why SEO alone no longer cuts it. You’ll learn:
The visibility gaps killing your pipeline silently
You’re invisible to AI engines like ChatGPT
Your founder brand isn’t pulling inbound attention
Your site has no credibility layer for AI or humans
The rise of AIEO (AI Engine Optimization)
I walk through the new growth model that gets SaaS brands discovered and trusted in an AI-powered research journey.
What the most visible B2B brands are doing right now
Showing up in AI-generated lists
Owning founder-led narratives on LinkedIn
Designing trust into every page, asset, and profile
How to become the obvious choice, not just an option
It’s not enough to be good. You have to be findable. And believable. Wherever your dream clients are already searching.
Final takeaway:
Being the best-kept secret is not a flex; it’s a growth cap. Let’s fix that and make sure your brand shows up, and gets chosen.