
WE ARE BACK!!! Join us as we dive into the excitement surrounding the Euros 2024, set to kick off tomorrow!
In this episode, we explore the intricate world of sponsorships, uncovering the strategies behind the brands that power one of the biggest sporting events of the year.
From the major players to the surprising newcomers, we discuss how sponsorships shape the tournament and enhance the fan experience. Whether you're a die-hard football fan or just curious about the business side of sports, this episode has something for everyone.