In this episode of The Ross Simmonds Show, Ross dives into a hard truth that many creators, entrepreneurs, and aspiring founders need to hear: no one is thinking about you as much as you think—and that’s a good thing. Ross explores the concept of the “ego trap,” the fear of judgment, and the self-doubt that prevents people from pressing publish on the very ideas that could change their lives. With heartfelt personal stories and actionable advice, this episode is a rallying cry for creators to take messy action, press publish, and embrace the power of momentum. Whether you're just starting or you've been holding back on launching something important, this episode will give you the encouragement—and the permission—you need to start sharing your work with the world. Key Takeaways and Insights: 1. The Ego Trap - You're not holding back because of lack of skills—you’re trapped by your own ego.  - The fear of judgment is a mental trap, not a real obstacle.  2. Why “No One Is Watching” Is Good News - In the beginning, being invisible is a superpower.  - Use this phase to test ideas, experiment, and find your voice without scrutiny.  3. The Value of Imperfect Action - Pressing publish—even on a rough draft—lets you start the feedback and improvement cycle. - Perfectionism kills progress. 4. Focus on Creation, Not Criticism - People who criticize from the sidelines are rarely building anything.  - Judgment is easy, execution is rare—be a creator, not just a consumer. - Don’t wait until it’s perfect. Take the risk. Hit publish. Launch the thing. - You won’t be remembered for what you almost did—only for what you actually shipped.  Resources & Tools: 🔗 Foundation Marketing 🔗 Distribution.ai  — 👋🏾 Let's stay connected — ╰ Subscribe to my channel:  @RossSimmondsTV  ╰ Instagram:  @thecoolestcool   ╰ Twitter / X: @thecoolestcool   ╰ LinkedIn: linkedin.com/in/rosssimmonds