The Funnel Leak You’re Ignoring: UX, Content & Conversion Explained

Is your website getting traffic but failing to convert? In this episode of The Room Podcast, host Ronak Gohel breaks down a real-world case study from Eury Industries—an FMCG brand selling edible oils—where bounce rate hit 78% and conversions flatlined.

You’ll learn:

Whether you're a marketer, founder, or strategist, this episode will help you turn passive traffic into paying customers.

🎧 Listen now and discover why traffic doesn’t pay bills—conversion does
🔥 Episode Highlights

- Bounce Rate Breakdown: Why 78% of users were leaving without engaging

- Team Conflict: Everyone defended their metrics, but conversions told a different story

- Strategic Pivot: Rehan shifted budget from ads to website optimization

- Mobile UX Fix: A 48-hour redesign that dropped bounce rate by 36%

Episode 5: