In 2016, I left my job as a video editor at TSN SportsCentre to go all-in on entrepreneurship.
Since then, I’ve built Kay Bahd Apparel into a brand with millions of views, a large following, and over $1,000,000 in online sales driven entirely by social media marketing.
Along the way, I’ve helped thousands of brands grow their presence online, and launched the world’s first infrared heated hoodie for pain relief. Across YouTube and social media, my content has been seen by millions of entrepreneurs worldwide—with over 9 million views on YouTube alone.
This podcast is where I share the real strategies and hard truths of entrepreneurship—so you can market smarter, grow faster, and build a business that lasts.
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In 2016, I left my job as a video editor at TSN SportsCentre to go all-in on entrepreneurship.
Since then, I’ve built Kay Bahd Apparel into a brand with millions of views, a large following, and over $1,000,000 in online sales driven entirely by social media marketing.
Along the way, I’ve helped thousands of brands grow their presence online, and launched the world’s first infrared heated hoodie for pain relief. Across YouTube and social media, my content has been seen by millions of entrepreneurs worldwide—with over 9 million views on YouTube alone.
This podcast is where I share the real strategies and hard truths of entrepreneurship—so you can market smarter, grow faster, and build a business that lasts.
AI Is Quietly Scaling Our Clothing Brand... And It Feels Like Cheating
The Rob Prsa Podcast
8 minutes
3 months ago
AI Is Quietly Scaling Our Clothing Brand... And It Feels Like Cheating
Links & Resources:
Apparel Success Mastermind: https://www.skool.com/apparel-success-mastermind Design.com (design tool with discount): https://www.design.com/apparelsuccess
In this video, I reveal how we’re using advanced AI tools—specifically ChatGPT Pro—to solve major business challenges and scale our clothing brand, Therapywear, toward becoming a multi-million dollar company. From reducing manufacturing costs to streamlining overseas shipping and optimizing Facebook ads, AI is transforming the way we run every part of our business. Therapywear launched the world’s first infrared heated hoodie designed for neck, back, and shoulder pain relief in late 2024. Despite early success with sold-out inventory and strong customer reviews, we faced bottlenecks in manufacturing expenses and lengthy overseas shipping delays. By investing in ChatGPT Pro’s AI capabilities, including live web browsing and powerful data synthesis, we uploaded every detail from Shopify sales, Meta ad campaigns, QuickBooks finances, product patents, and more. This enabled us to get AI-driven insights and solutions faster than ever. Watch as I demonstrate how AI helped us find reliable overseas manufacturers that can produce our complex heated clothing product at a competitive cost and offer direct-to-customer shipping to eliminate long lead times. I also show how ChatGPT assisted in drafting outreach emails and how this new way of running a brand can be a game-changer for entrepreneurs. If you’re building a clothing brand or any ecommerce business, this video shows you how to harness AI like ChatGPT Pro to crush bottlenecks, optimize supply chains, and scale faster with smarter marketing. Don’t miss the future of brand building with AI-powered business growth strategies.
0:00 AI solving business problems instantly 0:24 Launch & early success of TherapyWear hoodie 0:46 Key challenges: manufacturing costs & shipping delays 1:05 Why we invested in ChatGPT Pro for business growth 2:01 Uploading company data into ChatGPT for insights 4:48 How AI finds overseas manufacturers & improves supply chain 6:36 Using AI to write emails and secure manufacturer calls 7:17 The future of AI-driven brand building & how to get started
The Rob Prsa Podcast
In 2016, I left my job as a video editor at TSN SportsCentre to go all-in on entrepreneurship.
Since then, I’ve built Kay Bahd Apparel into a brand with millions of views, a large following, and over $1,000,000 in online sales driven entirely by social media marketing.
Along the way, I’ve helped thousands of brands grow their presence online, and launched the world’s first infrared heated hoodie for pain relief. Across YouTube and social media, my content has been seen by millions of entrepreneurs worldwide—with over 9 million views on YouTube alone.
This podcast is where I share the real strategies and hard truths of entrepreneurship—so you can market smarter, grow faster, and build a business that lasts.
