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The Right Optics by Silmo
Silmo
63 episodes
2 weeks ago

The Right Optics podcast is brought to you by Silmo, the leading eyewear and optics trade show. Now into its sixth series, ahead of Silmo 2025, broadcaster Nick Coffer interviews key personalities from the optics world. Hear their stories, their passion for optics and their insight into the industry.


Please do follow this series in order to get notified of new episodes.


Silmo runs from September 26-29, at Parc des Expositions, Villepinte, Paris. To find out more, and to book your ticket, head to www.silmoparis.com, and follow us on Instagram and Twitter @silmoparis.


Hosted on Acast. See acast.com/privacy for more information.

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All content for The Right Optics by Silmo is the property of Silmo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

The Right Optics podcast is brought to you by Silmo, the leading eyewear and optics trade show. Now into its sixth series, ahead of Silmo 2025, broadcaster Nick Coffer interviews key personalities from the optics world. Hear their stories, their passion for optics and their insight into the industry.


Please do follow this series in order to get notified of new episodes.


Silmo runs from September 26-29, at Parc des Expositions, Villepinte, Paris. To find out more, and to book your ticket, head to www.silmoparis.com, and follow us on Instagram and Twitter @silmoparis.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Marketing
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Øyvind Krogh // The Viking Optician
The Right Optics by Silmo
34 minutes 23 seconds
5 months ago
Øyvind Krogh // The Viking Optician

In this episode, we head to Norway for a story that spans five generations, two world wars, one royal default, and a stunning new 495-square-metre clinic launched in 2025.


Øyvind Krogh shares the extraordinary family legacy behind Optiker Ø Krogh — from making compasses for the Tsar to designing a Snellen-based font that’s won international marketing awards.


We talk about designing practices that feel more like spas than clinics, why Norwegian children might be outpacing global trends in eye health, and how to create calm, confidence, and clarity for neurodivergent patients. Plus: the reality of family business, knowing when to go your own way, and what it's like to lead a practice with true clinical ambition.


A really lovely listen, showcasing an optician at the very top of his game.


🇳🇴 More on Øyvind’s work: optiker-k.no

👁 Explore the award-winning Snellen-inspired font: Optician Sans

🌐 Find out more about Silmo: silmoparis.com


Hosted on Acast. See acast.com/privacy for more information.

The Right Optics by Silmo

The Right Optics podcast is brought to you by Silmo, the leading eyewear and optics trade show. Now into its sixth series, ahead of Silmo 2025, broadcaster Nick Coffer interviews key personalities from the optics world. Hear their stories, their passion for optics and their insight into the industry.


Please do follow this series in order to get notified of new episodes.


Silmo runs from September 26-29, at Parc des Expositions, Villepinte, Paris. To find out more, and to book your ticket, head to www.silmoparis.com, and follow us on Instagram and Twitter @silmoparis.


Hosted on Acast. See acast.com/privacy for more information.