S1E17 | Mastering Customer-centric marketing

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The Rev up

Ben Shipley - Chief Growth Officer at Trust The Process

25 episodes

4 months ago

A podcast about revenue generation! Your host Ben Shipley, Chief Growth Officer at Trust The Process, will take you through the fundamentals of modern, efficient revenue generation for anyone that needs to have a conversation in order to sell. Ben and his guests will cover; Demand Creation, Demand Capture, Conversion, Customer Success and Expanding your client relationships while having some fun along the way.

All content for The Rev up is the property of Ben Shipley - Chief Growth Officer at Trust The Process and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business,

Entrepreneurship

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S1E17 | Mastering Customer-centric marketing | Chris Walker

The Rev up

1 hour 8 minutes

2 years ago

S1E17 | Mastering Customer-centric marketing | Chris Walker

In a world that’s becoming increasingly entangled with data and technology, businesses are losing sight of the fundamentals when it comes to understanding their customer and creating demand.

In this episode of hear from Chris Walker, Founder and CEO of Refine Labs and Host of Revenue Vitals podcast, about the importance of customer-centricity for marketing success.

Key Takeaways:

Explore the core principles of maintaining customer-centricity in your marketing strategies.
Reveal the secrets behind crafting engaging content that resonates with your target audience.
Build a marketing team to deliver for customers and create demand: Outsourcing versus internal recruitment.

Connect with Us:

Instagram: @trusttprocess

LinkedIn: www.linkedin.com/company/trust-the-process

Website: www.trusttheprocess.com.au