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The Rev up
Ben Shipley - Chief Growth Officer at Trust The Process
25 episodes
4 months ago
A podcast about revenue generation! Your host Ben Shipley, Chief Growth Officer at Trust The Process, will take you through the fundamentals of modern, efficient revenue generation for anyone that needs to have a conversation in order to sell. Ben and his guests will cover; Demand Creation, Demand Capture, Conversion, Customer Success and Expanding your client relationships while having some fun along the way.
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Marketing
Business,
Entrepreneurship
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All content for The Rev up is the property of Ben Shipley - Chief Growth Officer at Trust The Process and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A podcast about revenue generation! Your host Ben Shipley, Chief Growth Officer at Trust The Process, will take you through the fundamentals of modern, efficient revenue generation for anyone that needs to have a conversation in order to sell. Ben and his guests will cover; Demand Creation, Demand Capture, Conversion, Customer Success and Expanding your client relationships while having some fun along the way.
Show more...
Marketing
Business,
Entrepreneurship
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S1E11 | Crafting a high-growth marketing strategy: Talent, Tools & Tactics | Anna Espina
The Rev up
51 minutes
2 years ago
S1E11 | Crafting a high-growth marketing strategy: Talent, Tools & Tactics | Anna Espina

Master your marketing, unlock business growth - this is the ultimate goal business owners looking to scale. 


Yet building a well-oiled marketing strategy is complex, even for the most experienced business owners. Finding the right talent, selecting the best tools, defining metrics for success and allocating budgets to the most profitable channels, are all essential elements of a successful marketing strategy that can be challenging to tackle.


That's why we've brought in special guest Anna Espina, Founder of The Musse Collective marketing agency and Marketing Manager at Trust the Process. For over a decade Anna has been marketing at leading companies across Europe, Australia and South America, and has been a passionate advocate for “Marketing for Good” working with ethical and values-aligned clients. 


Join host Ben Shipley, Chief Growth Officer at Trust the Process, and Anna as they discuss how to overcome the challenges of building a successful marketing strategy to unlock business growth.


  • Build a rock-solid marketing strategy with expert guidance on the essential building blocks you need.
  • Discover the key to connecting with your audience and crafting a brand message that resonates.
  • Hear how to gain a competitive edge with the right skills and expertise in your team.
  • Uncover the powerful insights and metrics that drive growth.


If you are a business owner looking to optimise and maximise your growth strategy, this episode is for you! 


Connect with Us: 

Instagram: @trusttprocess

LinkedIn: www.linkedin.com/company/trust-the-process

Website: www.trusttheprocess.com.au


Learn more about Anna Espina here: https://www.linkedin.com/in/anna-espina


The Rev up
A podcast about revenue generation! Your host Ben Shipley, Chief Growth Officer at Trust The Process, will take you through the fundamentals of modern, efficient revenue generation for anyone that needs to have a conversation in order to sell. Ben and his guests will cover; Demand Creation, Demand Capture, Conversion, Customer Success and Expanding your client relationships while having some fun along the way.